:root {
  --tobacco: #301200;
  --ivory: #f3ebdd;
  --ivory-bright: #fbf7ef;
  --olive: #6b6a4e;
  --olive-deep: #55543d;
  --terracotta: #b45e30;
  --soft-black: #1e1b18;
  --tobacco-line: rgba(48, 18, 0, 0.2);
  --ivory-line: rgba(243, 235, 221, 0.26);
  --serif: "EB Garamond", Georgia, serif;
  --sans: "Lato", Arial, sans-serif;
  --page-x: clamp(1.35rem, 5.3vw, 5.5rem);
  --section-y: clamp(5rem, 8vw, 7.5rem);
}

* { box-sizing: border-box; }
html { scroll-behavior: smooth; scroll-padding-top: 5.5rem; }
body {
  margin: 0;
  overflow-x: hidden;
  color: var(--soft-black);
  background: var(--ivory);
  font-family: var(--sans);
  font-size: 1rem;
  line-height: 1.6;
  text-rendering: optimizeLegibility;
}
body, button, a { -webkit-font-smoothing: antialiased; }
body.menu-open { overflow: hidden; }
a { color: inherit; text-decoration: none; }
button { color: inherit; font: inherit; }
button, a { -webkit-tap-highlight-color: transparent; }
img, svg { display: block; max-width: 100%; }
p, h1, h2, h3, blockquote { margin-top: 0; }
ul { margin: 0; padding: 0; list-style: none; }
::selection { color: var(--ivory); background: var(--olive); }
:focus-visible { outline: 2px solid var(--terracotta); outline-offset: 4px; }

.skip-link {
  position: fixed;
  top: 0.75rem;
  left: 0.75rem;
  z-index: 100;
  transform: translateY(-180%);
  padding: 0.7rem 1rem;
  color: var(--ivory);
  background: var(--tobacco);
  font-size: 0.85rem;
  font-weight: 700;
}
.skip-link:focus { transform: translateY(0); }

.site-header {
  position: fixed;
  inset: 0 0 auto;
  z-index: 50;
  min-height: 5.5rem;
  padding: 0.65rem var(--page-x);
  display: flex;
  align-items: center;
  justify-content: space-between;
  gap: 2rem;
  border-bottom: 1px solid var(--tobacco-line);
  background: rgba(243, 235, 221, 0.92);
  backdrop-filter: blur(18px);
  transition: min-height 200ms ease, box-shadow 200ms ease;
}
.site-header.scrolled { min-height: 4.5rem; box-shadow: 0 0.75rem 2rem rgba(48, 18, 0, 0.07); }
.brand-mark, .footer-brand { display: inline-flex; align-items: center; }
.brand-mark img { width: clamp(7.7rem, 11vw, 9.8rem); height: auto; mix-blend-mode: multiply; }
.nav { display: flex; align-items: center; gap: clamp(1.2rem, 2.3vw, 2.7rem); }
.nav a {
  position: relative;
  padding: 0.5rem 0;
  color: var(--tobacco);
  font-size: 0.75rem;
  font-weight: 700;
  letter-spacing: 0.09em;
  text-transform: uppercase;
}
.nav > a:not(.nav-cta)::after {
  content: "";
  position: absolute;
  inset: auto 100% 0 0;
  height: 1px;
  background: var(--olive);
  transition: right 180ms ease;
}
.nav > a:not(.nav-cta):hover::after, .nav > a:not(.nav-cta):focus-visible::after { right: 0; }
.nav .nav-cta { padding: 0.8rem 1rem; color: var(--ivory); background: var(--tobacco); }
.nav-cta span, .button span, .service-detail a span { display: inline-block; transition: transform 180ms ease; }
.nav-cta:hover span, .button:hover span, .service-detail a:hover span { transform: translate(0.2rem, -0.2rem); }
.menu-toggle { display: none; }

.section-pad { padding: var(--section-y) var(--page-x); }
.section-label, .eyebrow, .mini-label, .art-label, .art-code {
  font-size: 0.74rem;
  font-weight: 700;
  letter-spacing: 0.17em;
  text-transform: uppercase;
}
.section-label, .eyebrow, .mini-label { color: var(--olive-deep); }
.section-label-light { color: rgba(243, 235, 221, 0.72); }
.section-label { display: flex; align-items: center; gap: 0.7rem; }
.section-label::before { content: ""; width: 0.42rem; height: 0.42rem; flex: none; border-radius: 50%; background: var(--terracotta); }

.hero {
  position: relative;
  min-height: 92vh;
  padding: clamp(8rem, 12vw, 10rem) var(--page-x) 5rem;
  display: grid;
  grid-template-columns: minmax(0, 1.06fr) minmax(22rem, 0.74fr);
  gap: clamp(3rem, 6vw, 6.5rem);
  align-items: center;
  background: var(--ivory);
}
.hero-copy { position: relative; z-index: 2; }
.eyebrow { display: flex; align-items: center; gap: 0.8rem; margin-bottom: 1.8rem; }
.eyebrow::before { content: ""; width: 2.4rem; height: 1px; background: currentColor; }
.hero h1, .section-heading h2, .reframe h2, .services-heading h2, .method-heading h2, .fit-heading h2, .closing h2 {
  color: var(--tobacco);
  font-family: var(--serif);
  font-weight: 400;
  letter-spacing: -0.047em;
}
.hero h1 { max-width: 54rem; margin-bottom: 1.6rem; font-size: clamp(3.8rem, 5.7vw, 6.4rem); line-height: 0.93; }
.hero h1 em, .section-heading h2 em, .reframe h2 em, .services-heading h2 em, .method-heading h2 em, .fit-heading h2 em, .closing h2 em {
  color: var(--olive);
  font-weight: 400;
}
.hero-deck {
  max-width: 38rem;
  margin-bottom: 0;
  color: rgba(30, 27, 24, 0.76);
  font-size: clamp(1.05rem, 1.3vw, 1.25rem);
  line-height: 1.7;
}
.hero-actions { margin-top: 2.4rem; display: flex; align-items: center; gap: 1.8rem; flex-wrap: wrap; }
.button {
  min-height: 3.5rem;
  padding: 0.85rem 1.3rem;
  display: inline-flex;
  align-items: center;
  justify-content: center;
  gap: 1.4rem;
  border: 1px solid currentColor;
  font-size: 0.76rem;
  font-weight: 700;
  letter-spacing: 0.09em;
  text-transform: uppercase;
  transition: transform 180ms ease, color 180ms ease, background 180ms ease;
}
.button:hover { transform: translateY(-0.15rem); }
.button-primary { color: var(--ivory); border-color: var(--tobacco); background: var(--tobacco); }
.button-primary:hover { border-color: var(--olive); background: var(--olive); }
.text-link {
  padding: 0.4rem 0 0.25rem;
  border-bottom: 1px solid var(--tobacco);
  color: var(--tobacco);
  font-size: 0.78rem;
  font-weight: 700;
  letter-spacing: 0.09em;
  text-transform: uppercase;
}

.hero-art {
  position: relative;
  min-height: clamp(30rem, 42vw, 34rem);
  overflow: hidden;
  isolation: isolate;
  border: 1px solid var(--tobacco);
  color: var(--ivory);
  background: var(--olive);
}
.hero-art::before {
  content: "";
  position: absolute;
  inset: 0;
  z-index: -2;
  opacity: 0.14;
  background-image: linear-gradient(rgba(243, 235, 221, 0.36) 1px, transparent 1px), linear-gradient(90deg, rgba(243, 235, 221, 0.36) 1px, transparent 1px);
  background-size: 4.2rem 4.2rem;
}
.hero-art::after {
  content: "";
  position: absolute;
  right: -13%;
  bottom: -5%;
  z-index: -1;
  width: 118%;
  height: 44%;
  border-top: 1px solid var(--ivory);
  background: var(--tobacco);
  transform: rotate(-7deg);
}
.art-label { position: absolute; top: 1.55rem; left: 1.55rem; z-index: 3; }
.art-orbit {
  position: absolute;
  top: 17%;
  right: 9%;
  width: clamp(7.8rem, 13vw, 11.5rem);
  aspect-ratio: 1;
  border: 1px solid var(--ivory);
  border-radius: 50%;
}
.art-orbit::before, .art-orbit::after { content: ""; position: absolute; border-radius: 50%; }
.art-orbit::before { inset: 17%; background: var(--terracotta); }
.art-orbit::after {
  top: 50%;
  left: -1.3rem;
  width: 0.65rem;
  height: 0.65rem;
  border: 2px solid var(--olive);
  background: var(--ivory);
}
.art-ticket {
  position: absolute;
  z-index: 4;
  width: 11rem;
  min-height: 6rem;
  padding: 1rem;
  display: flex;
  flex-direction: column;
  justify-content: space-between;
  border: 1px solid var(--tobacco);
  box-shadow: 0.75rem 0.75rem 0 rgba(48, 18, 0, 0.28);
}
.art-ticket span, .art-ticket strong { font-size: 0.66rem; letter-spacing: 0.12em; }
.art-ticket-one { top: 34%; left: 6%; color: var(--tobacco); background: var(--ivory); transform: rotate(-2deg); }
.art-ticket-two { right: 7%; bottom: 21%; color: var(--ivory); border-color: var(--ivory); background: var(--terracotta); transform: rotate(2deg); }
.route-line { position: absolute; inset: 0; z-index: 2; width: 100%; height: 100%; }
.route-line path {
  stroke: var(--ivory);
  stroke-width: 2;
  stroke-dasharray: 9 9;
  vector-effect: non-scaling-stroke;
  animation: route-flow 28s linear infinite;
}
.route-line circle { fill: var(--ivory); stroke: var(--olive); stroke-width: 3; vector-effect: non-scaling-stroke; }
@keyframes route-flow { to { stroke-dashoffset: -220; } }
.art-caption {
  position: absolute;
  right: 1.6rem;
  bottom: 1.6rem;
  z-index: 4;
  max-width: 14.5rem;
  margin-bottom: 0;
  font-size: 0.76rem;
  line-height: 1.55;
}
.art-code { position: absolute; left: 1.6rem; bottom: 1.6rem; z-index: 4; color: rgba(243, 235, 221, 0.68); font-size: 0.62rem; }
.service-strip {
  position: absolute;
  inset: auto 0 0;
  overflow: hidden;
  border-top: 1px solid var(--tobacco);
  border-bottom: 1px solid var(--tobacco);
  background: var(--olive);
}
.service-strip > div { width: max-content; height: 2.35rem; display: flex; align-items: center; gap: 1.25rem; animation: marquee 34s linear infinite; }
.service-strip span { color: var(--ivory); font-size: 0.65rem; font-weight: 700; letter-spacing: 0.2em; }
.service-strip i { width: 0.3rem; height: 0.3rem; border-radius: 50%; background: var(--terracotta); }
@keyframes marquee { to { transform: translateX(-50%); } }

.section-heading {
  display: grid;
  grid-template-columns: minmax(10rem, 0.34fr) minmax(0, 1fr);
  gap: 2rem;
  align-items: start;
  margin-bottom: clamp(3.5rem, 5vw, 5rem);
}
.section-heading h2, .reframe h2, .services-heading h2, .method-heading h2, .fit-heading h2, .closing h2 {
  margin-bottom: 0;
  font-size: clamp(3rem, 5vw, 5.5rem);
  line-height: 0.96;
}
.section-heading-light h2, .method-heading h2, .closing h2 { color: var(--ivory); }
.section-heading-light .section-label { color: rgba(243, 235, 221, 0.72); }
.section-heading-light h2 em, .method-heading h2 em, .closing h2 em { color: #b6b397; }

.problem { color: var(--ivory); background: var(--olive); }
.pain-grid { display: grid; grid-template-columns: repeat(4, 1fr); border-top: 1px solid var(--ivory-line); border-bottom: 1px solid var(--ivory-line); }
.pain-grid article {
  min-height: 15rem;
  padding: 1.6rem 1.45rem 1.8rem;
  display: flex;
  flex-direction: column;
  border-right: 1px solid var(--ivory-line);
}
.pain-grid article:last-child { border-right: 0; }
.pain-grid article > span, .principles article > span { color: rgba(243, 235, 221, 0.62); font-size: 0.7rem; font-weight: 700; letter-spacing: 0.15em; }
.pain-grid h3, .principles h3 {
  margin: auto 0 0.65rem;
  font-family: var(--serif);
  font-size: clamp(1.65rem, 2.2vw, 2.25rem);
  font-weight: 400;
  line-height: 1.03;
}
.pain-grid p, .principles p { margin-bottom: 0; color: rgba(243, 235, 221, 0.72); line-height: 1.65; }
.problem-close {
  max-width: 64rem;
  margin: clamp(2.5rem, 4vw, 4rem) 0 0 auto;
  color: var(--ivory);
  font-family: var(--serif);
  font-size: clamp(2.1rem, 3.5vw, 3.9rem);
  line-height: 1;
  text-align: right;
}

.reframe { background: var(--ivory-bright); }
.reframe > .section-label { margin-bottom: clamp(2.5rem, 4vw, 4rem); }
.reframe-grid { display: grid; grid-template-columns: minmax(0, 1.1fr) minmax(19rem, 0.55fr); gap: clamp(3rem, 6vw, 6rem); align-items: center; }
.reframe-grid > div { padding-bottom: 0.5rem; }
.reframe-grid > div p { color: rgba(30, 27, 24, 0.73); line-height: 1.75; }
.reframe-grid > div p:last-child { margin-bottom: 0; }
.reframe-rule {
  margin-top: clamp(3rem, 5vw, 5rem);
  display: grid;
  grid-template-columns: auto 1fr auto 1fr auto 1fr auto;
  gap: 1rem;
  align-items: center;
  color: var(--tobacco);
  font-size: 0.7rem;
  font-weight: 700;
  letter-spacing: 0.15em;
  text-transform: uppercase;
}
.reframe-rule i { height: 1px; background: var(--tobacco-line); }

.what-we-do { color: var(--tobacco); background: #e5dccd; }
.direction-split { display: grid; grid-template-columns: 1fr 1fr; border: 1px solid var(--tobacco); }
.direction-panel { position: relative; min-height: 32rem; padding: clamp(2rem, 3.5vw, 3.5rem); display: flex; flex-direction: column; }
.direction-panel-strategy { color: var(--ivory); background: var(--tobacco); }
.direction-panel-execution { color: var(--ivory); background: var(--olive); }
.panel-number {
  position: absolute;
  top: 1.7rem;
  right: 1.8rem;
  color: rgba(243, 235, 221, 0.28);
  font-family: var(--serif);
  font-size: clamp(3.5rem, 7vw, 7rem);
  line-height: 1;
}
.direction-panel .mini-label { position: relative; z-index: 1; color: rgba(243, 235, 221, 0.7); }
.direction-panel h3 {
  max-width: 33rem;
  margin: clamp(5rem, 8vw, 7rem) 0 1rem;
  font-family: var(--serif);
  font-size: clamp(2.4rem, 3.7vw, 4rem);
  font-weight: 400;
  line-height: 0.98;
}
.direction-panel > p:not(.mini-label) { max-width: 34rem; color: rgba(243, 235, 221, 0.72); }
.direction-panel ul { margin-top: auto; padding-top: 2rem; display: grid; grid-template-columns: 1fr 1fr; gap: 0; }
.direction-panel li { padding: 0.85rem 0; border-top: 1px solid var(--ivory-line); font-size: 0.83rem; letter-spacing: 0.04em; }
.direction-panel li:nth-child(odd) { padding-right: 1rem; }
.positioning-line {
  max-width: 73rem;
  margin: clamp(3rem, 5vw, 4.5rem) 0 0 auto;
  font-family: var(--serif);
  font-size: clamp(2.2rem, 3.9vw, 4.3rem);
  line-height: 1;
  text-align: right;
}

.services { background: var(--ivory); }
.services-heading {
  display: grid;
  grid-template-columns: minmax(0, 1.2fr) minmax(18rem, 0.45fr);
  gap: clamp(3rem, 8vw, 9rem);
  align-items: end;
  margin-bottom: clamp(3.5rem, 5vw, 5rem);
}
.services-heading .section-label { margin-bottom: 2.2rem; }
.services-heading > p { margin-bottom: 0.6rem; color: rgba(30, 27, 24, 0.7); line-height: 1.75; }
.service-explorer { display: grid; grid-template-columns: minmax(17rem, 0.75fr) minmax(0, 1.25fr); border: 1px solid var(--tobacco); }
.service-list { display: flex; flex-direction: column; border-right: 1px solid var(--tobacco); }
.service-tab {
  flex: 1;
  min-height: 4.9rem;
  padding: 1rem 1.3rem;
  display: grid;
  grid-template-columns: 2.3rem 1fr;
  gap: 0.7rem;
  align-items: center;
  border: 0;
  border-bottom: 1px solid var(--tobacco-line);
  color: var(--tobacco);
  background: transparent;
  text-align: left;
  cursor: pointer;
  transition: color 180ms ease, background 180ms ease;
}
.service-tab:last-child { border-bottom: 0; }
.service-tab:hover { background: rgba(107, 106, 78, 0.12); }
.service-tab.active { color: var(--ivory); background: var(--olive); }
.service-tab span { font-size: 0.68rem; font-weight: 700; letter-spacing: 0.14em; }
.service-detail {
  min-height: 28rem;
  padding: clamp(2.2rem, 5vw, 5rem);
  display: flex;
  flex-direction: column;
  background: var(--ivory-bright);
}
.service-detail h3 {
  max-width: 40rem;
  margin: clamp(2.5rem, 5vw, 4rem) 0 1rem;
  color: var(--tobacco);
  font-family: var(--serif);
  font-size: clamp(3rem, 5vw, 5.5rem);
  font-weight: 400;
  line-height: 0.92;
  letter-spacing: -0.045em;
}
.service-detail > p:not(.mini-label) { max-width: 42rem; color: rgba(30, 27, 24, 0.7); font-size: 1.03rem; line-height: 1.75; }
.service-detail ul { margin: 2.2rem 0 2.8rem; display: grid; grid-template-columns: 1fr 1fr; border-top: 1px solid var(--tobacco-line); }
.service-detail li { position: relative; padding: 0.85rem 1rem 0.85rem 1.1rem; border-bottom: 1px solid var(--tobacco-line); font-size: 0.84rem; }
.service-detail li::before { content: ""; position: absolute; top: 1.4rem; left: 0; width: 0.35rem; height: 0.35rem; border-radius: 50%; background: var(--terracotta); }
.service-detail > a {
  margin-top: auto;
  align-self: flex-start;
  border-bottom: 1px solid var(--tobacco);
  color: var(--tobacco);
  font-size: 0.77rem;
  font-weight: 700;
  letter-spacing: 0.09em;
  text-transform: uppercase;
}
.service-detail.is-changing h3, .service-detail.is-changing > p, .service-detail.is-changing li { animation: copy-in 260ms ease both; }
.service-detail.is-changing > p { animation-delay: 35ms; }
.service-detail.is-changing li:nth-child(2) { animation-delay: 35ms; }
.service-detail.is-changing li:nth-child(3) { animation-delay: 70ms; }
.service-detail.is-changing li:nth-child(4) { animation-delay: 105ms; }
@keyframes copy-in { from { opacity: 0; transform: translateY(0.45rem); } to { opacity: 1; transform: translateY(0); } }

.method { color: var(--ivory); background: var(--tobacco); }
.method-heading { max-width: 76rem; }
.method-heading .section-label { margin-bottom: 2rem; }
.method-heading > p:last-child { max-width: 33rem; margin: 1.8rem 0 0 auto; color: rgba(243, 235, 221, 0.66); text-align: right; }
.journey-map {
  position: relative;
  min-height: 16rem;
  margin-top: clamp(3.5rem, 5vw, 5rem);
  padding: 1.2rem;
  border: 1px solid var(--ivory-line);
  background: rgba(243, 235, 221, 0.04);
}
.journey-track { position: absolute; inset: 2.3rem 2rem auto; width: calc(100% - 4rem); height: 13rem; }
.journey-track path { fill: none; stroke: rgba(243, 235, 221, 0.58); stroke-width: 2; stroke-dasharray: 10 10; vector-effect: non-scaling-stroke; }
.journey-nodes { position: absolute; inset: 0; }
.journey-node {
  position: absolute;
  width: 7rem;
  padding: 0;
  display: flex;
  flex-direction: column;
  gap: 0.35rem;
  align-items: flex-start;
  border: 0;
  color: rgba(243, 235, 221, 0.72);
  background: transparent;
  text-align: left;
  cursor: pointer;
}
.journey-node::before {
  content: "";
  width: 1rem;
  height: 1rem;
  margin-bottom: 0.3rem;
  border: 3px solid var(--tobacco);
  border-radius: 50%;
  outline: 1px solid var(--ivory);
  background: var(--ivory);
  transition: transform 180ms ease, background 180ms ease, outline-color 180ms ease;
}
.journey-node:hover::before, .journey-node.active::before { transform: scale(1.25); outline-color: var(--terracotta); background: var(--terracotta); }
.journey-node span { font-size: 0.62rem; font-weight: 700; letter-spacing: 0.15em; }
.journey-node strong { font-family: var(--serif); font-size: 1.25rem; font-weight: 400; }
.journey-node.active { color: var(--ivory); }
.journey-node:nth-child(1) { left: 2.7%; top: 69%; }
.journey-node:nth-child(2) { left: 22.5%; top: 21%; }
.journey-node:nth-child(3) { left: 43%; top: 69%; }
.journey-node:nth-child(4) { left: 63%; top: 21%; }
.journey-node:nth-child(5) { left: 79.5%; top: 42%; }
.journey-node:nth-child(6) { right: 1.5%; top: 49%; }
.journey-detail {
  margin-top: 1.25rem;
  padding: clamp(1.5rem, 2.5vw, 2.5rem);
  display: grid;
  grid-template-columns: 0.28fr 1fr 0.95fr;
  gap: clamp(1.5rem, 4vw, 5rem);
  align-items: center;
  color: var(--tobacco);
  background: var(--ivory);
}
.journey-detail > div { display: flex; align-items: baseline; gap: 1rem; }
.journey-detail > div span { font-family: var(--serif); font-size: 3rem; }
.journey-detail > div p { margin-bottom: 0; color: var(--olive-deep); font-size: 0.68rem; font-weight: 700; letter-spacing: 0.14em; }
.journey-detail h3 { margin-bottom: 0; font-family: var(--serif); font-size: clamp(2rem, 3.7vw, 4.3rem); font-weight: 400; line-height: 0.95; }
.journey-detail > p { margin-bottom: 0; color: rgba(30, 27, 24, 0.72); line-height: 1.7; }
.journey-detail.is-changing > * { animation: copy-in 260ms ease both; }

.why { color: var(--ivory); background: var(--olive); }
.principles { display: grid; grid-template-columns: 1fr 1fr; border-top: 1px solid var(--ivory-line); border-left: 1px solid var(--ivory-line); }
.principles article {
  min-height: 14rem;
  padding: clamp(1.5rem, 3.5vw, 3.2rem);
  display: flex;
  flex-direction: column;
  border-right: 1px solid var(--ivory-line);
  border-bottom: 1px solid var(--ivory-line);
}
.principles h3 { font-size: clamp(2rem, 3.3vw, 3.7rem); }

.fit { background: var(--ivory-bright); }
.fit-heading { display: grid; grid-template-columns: minmax(10rem, 0.34fr) minmax(0, 1fr); gap: 2rem; align-items: start; margin-bottom: clamp(3.5rem, 5vw, 5rem); }
.fit-grid { display: grid; grid-template-columns: 1fr; border: 1px solid var(--tobacco); }
.fit-list, .not-fit { padding: clamp(1.8rem, 4vw, 4rem); }
.fit-list { border-right: 0; }
.fit-list .mini-label, .not-fit .mini-label { margin-bottom: 2.5rem; }
.fit-list li {
  min-height: 4.2rem;
  padding: 1rem 0;
  display: grid;
  grid-template-columns: 3.2rem 1fr;
  gap: 1rem;
  align-items: center;
  border-top: 1px solid var(--tobacco-line);
  color: var(--tobacco);
  font-family: var(--serif);
  font-size: clamp(1.5rem, 2.1vw, 2.3rem);
  line-height: 1.05;
}
.fit-list li:last-child { border-bottom: 1px solid var(--tobacco-line); }
.fit-list li span { color: var(--olive); font-family: var(--sans); font-size: 0.66rem; font-weight: 700; letter-spacing: 0.14em; }
.not-fit { display: flex; flex-direction: column; color: var(--ivory); background: var(--olive); }
.not-fit .mini-label { color: rgba(243, 235, 221, 0.7); }
.not-fit blockquote { margin: auto 0 2rem; font-family: var(--serif); font-size: clamp(2rem, 3.2vw, 3.4rem); line-height: 1; }
.not-fit > p:last-child { margin-bottom: 0; color: rgba(243, 235, 221, 0.7); }

.closing {
  position: relative;
  overflow: hidden;
  min-height: 82vh;
  padding: var(--section-y) var(--page-x) 2rem;
  display: flex;
  flex-direction: column;
  color: var(--ivory);
  background: var(--tobacco);
}
.closing-route {
  position: absolute;
  right: -8rem;
  top: -5rem;
  width: min(54vw, 45rem);
  aspect-ratio: 1;
  border: 1px solid rgba(243, 235, 221, 0.2);
  border-radius: 50%;
}
.closing-route::before, .closing-route::after { content: ""; position: absolute; border: 1px solid rgba(243, 235, 221, 0.2); border-radius: 50%; }
.closing-route::before { inset: 18%; }
.closing-route::after { inset: 36%; background: var(--olive); }
.closing-route i {
  position: absolute;
  z-index: 2;
  width: 0.9rem;
  height: 0.9rem;
  border: 3px solid var(--tobacco);
  border-radius: 50%;
  outline: 1px solid var(--ivory);
  background: var(--terracotta);
}
.closing-route i:nth-child(1) { left: 12%; top: 45%; }
.closing-route i:nth-child(2) { left: 44%; bottom: 9%; }
.closing-route i:nth-child(3) { right: 5%; top: 41%; }
.closing-copy { position: relative; z-index: 2; max-width: 71rem; }
.closing-copy .section-label { margin-bottom: 2.2rem; }
.closing-copy > p:not(.section-label) { max-width: 35rem; margin: 2rem 0 2.5rem; color: rgba(243, 235, 221, 0.68); }
.button-ivory { color: var(--tobacco); border-color: var(--ivory); background: var(--ivory); }
.button-ivory:hover { color: var(--ivory); border-color: var(--olive); background: var(--olive); }
footer {
  position: relative;
  z-index: 2;
  margin-top: auto;
  padding-top: 2.6rem;
  display: grid;
  grid-template-columns: auto 1fr auto auto;
  gap: clamp(1.5rem, 4vw, 4rem);
  align-items: end;
  border-top: 1px solid var(--ivory-line);
}
.footer-brand { justify-self: start; width: fit-content; max-width: 100%; padding: 0.45rem; background: var(--ivory); }
.footer-brand img { width: 7.3rem; mix-blend-mode: multiply; }
footer p, footer small { margin-bottom: 0; color: rgba(243, 235, 221, 0.58); font-size: 0.75rem; }
.footer-links { display: flex; align-items: center; gap: 1.5rem; font-size: 0.7rem; font-weight: 700; letter-spacing: 0.09em; text-transform: uppercase; }
.footer-links a:hover { color: #b6b397; }

.reveal { opacity: 0; transform: translateY(1.6rem); transition: opacity 700ms ease, transform 700ms ease; }
.reveal.visible { opacity: 1; transform: translateY(0); }

/* Portfolio */
.work-hero {
  min-height: 86vh;
  padding: clamp(9rem, 14vw, 12rem) var(--page-x) clamp(5rem, 9vw, 8rem);
  display: grid;
  grid-template-columns: minmax(0, 1.08fr) minmax(23rem, 0.72fr);
  gap: clamp(3rem, 8vw, 8rem);
  align-items: end;
  background: var(--ivory);
}
.work-hero-copy { max-width: 58rem; }
.work-hero h1 {
  max-width: 55rem;
  margin-bottom: 2rem;
  color: var(--tobacco);
  font-family: var(--serif);
  font-size: clamp(4.4rem, 8.1vw, 8.25rem);
  font-weight: 400;
  letter-spacing: -0.055em;
  line-height: 0.88;
}
.work-hero h1 em, .case-heading h2 em, .work-grid-section h2 em { font-weight: 400; }
.work-hero-summary { max-width: 39rem; }
.work-hero-summary p { margin: 0; }
.work-hero-summary p:first-child { color: var(--olive-deep); font-size: clamp(1.08rem, 1.55vw, 1.3rem); font-weight: 700; line-height: 1.5; }
.work-hero-summary p:last-child { max-width: 35rem; margin-top: 0.85rem; color: rgba(40, 56, 47, 0.78); font-size: clamp(0.98rem, 1.2vw, 1.08rem); line-height: 1.6; }
.work-hero-visual { width: min(100%, 42rem); justify-self: end; }
.work-hero-visual > .mini-label { margin-bottom: 1rem; color: rgba(48, 18, 0, 0.62); }
.work-direction-map { position: relative; min-height: clamp(24rem, 34vw, 31rem); overflow: hidden; border: 1px solid var(--tobacco); background: rgba(251, 247, 239, 0.5); }
.work-direction-map::before { content: ""; position: absolute; inset: 0; background-image: linear-gradient(rgba(48, 18, 0, 0.055) 1px, transparent 1px), linear-gradient(90deg, rgba(48, 18, 0, 0.055) 1px, transparent 1px); background-size: 3.5rem 3.5rem; }
.work-direction-map svg { position: absolute; inset: 0; width: 100%; height: 100%; }
.work-route-shadow, .work-route-line { fill: none; stroke-linecap: round; }
.work-route-shadow { stroke: rgba(48, 18, 0, 0.12); stroke-width: 14; }
.work-route-line { stroke: var(--terracotta); stroke-width: 4; stroke-dasharray: 10 13; }
.work-route-node { position: absolute; z-index: 2; width: 8.8rem; padding: 0.7rem 0.75rem; border: 1px solid var(--tobacco); color: var(--tobacco); background: var(--ivory); }
.work-route-node span, .work-route-node small { display: block; font-size: 0.62rem; font-weight: 700; letter-spacing: 0.1em; text-transform: uppercase; }
.work-route-node strong { display: block; margin: 0.2rem 0 0.12rem; font-family: var(--serif); font-size: 1.45rem; font-weight: 400; line-height: 1; }
.work-route-node small { color: rgba(48, 18, 0, 0.62); }
.work-route-node-one { left: 4%; bottom: 11%; }
.work-route-node-two { left: 24%; top: 10%; }
.work-route-node-three { right: 24%; bottom: 13%; }
.work-route-node-four { right: 4%; top: 8%; }
.work-route-core { position: absolute; z-index: 3; left: 50%; top: 49%; width: 11rem; min-height: 11rem; padding: 1.4rem; display: flex; flex-direction: column; align-items: center; justify-content: center; border-radius: 50%; color: var(--ivory); background: var(--olive-deep); text-align: center; transform: translate(-50%, -50%); box-shadow: 0 1.5rem 3rem rgba(48, 18, 0, 0.15); }
.work-route-core span { font-size: 0.62rem; font-weight: 700; letter-spacing: 0.12em; text-transform: uppercase; }
.work-route-core strong { margin-top: 0.45rem; font-family: var(--serif); font-size: 1.65rem; font-weight: 400; line-height: 0.98; }
.work-results-band { padding: clamp(3rem, 5vw, 4.5rem) var(--page-x) clamp(5rem, 8vw, 7.5rem); background: var(--ivory); }
.work-results-heading { margin-bottom: clamp(1.75rem, 3vw, 2.75rem); display: grid; grid-template-columns: minmax(0, 1fr) minmax(18rem, 0.55fr); gap: 2rem; align-items: end; }
.work-results-heading .mini-label { margin-bottom: 0.75rem; }
.work-results-heading h2 { margin: 0; color: var(--tobacco); font-family: var(--serif); font-size: clamp(2.7rem, 4.8vw, 5.1rem); font-weight: 400; letter-spacing: -0.045em; line-height: 0.95; }
.work-results-heading > p { max-width: 33rem; margin: 0 0 0.25rem; color: rgba(48, 18, 0, 0.68); line-height: 1.6; }
.work-results-grid { display: grid; grid-template-columns: repeat(4, 1fr); border-top: 1px solid var(--tobacco); border-bottom: 1px solid var(--tobacco); }
.work-results-grid article { min-height: 13rem; padding: 1.3rem; display: flex; flex-direction: column; border-right: 1px solid var(--tobacco); }
.work-results-grid article:last-child { border-right: 0; }
.work-results-grid article > span { color: var(--olive-deep); font-size: 0.66rem; font-weight: 700; letter-spacing: 0.11em; line-height: 1.35; text-transform: uppercase; }
.work-results-grid strong, .metric-grid strong, .work-card strong {
  color: var(--tobacco);
  font-family: var(--serif);
  font-size: clamp(2.2rem, 4vw, 4.25rem);
  font-weight: 400;
  letter-spacing: -0.045em;
  line-height: 0.95;
}
.work-results-grid strong { margin: auto 0 0.7rem; color: var(--terracotta); }
.work-results-grid article > p { margin: 0; color: var(--tobacco); font-size: 0.73rem; font-weight: 700; letter-spacing: 0.09em; line-height: 1.35; text-transform: uppercase; }
.metric-grid span, .work-card span { font-size: 0.72rem; font-weight: 700; letter-spacing: 0.09em; line-height: 1.35; text-transform: uppercase; }

.case-study, .work-grid-section { padding: var(--section-y) var(--page-x); }
.case-study-featured { color: var(--ivory); background: var(--tobacco); }
.case-study-light { color: var(--tobacco); background: var(--ivory-bright); }
.case-study-headliner { color: var(--ivory); background: var(--olive-deep); }
.case-heading { margin-bottom: clamp(3.5rem, 7vw, 6.5rem); display: grid; grid-template-columns: minmax(0, 1.25fr) minmax(16rem, 0.55fr); gap: clamp(2rem, 7vw, 8rem); align-items: end; }
.case-number { margin-bottom: 1.3rem; font-size: 0.72rem; font-weight: 700; letter-spacing: 0.17em; text-transform: uppercase; }
.case-heading h2 {
  max-width: 58rem;
  margin-bottom: 0;
  font-family: var(--serif);
  font-size: clamp(3.5rem, 6.8vw, 7.1rem);
  font-weight: 400;
  letter-spacing: -0.052em;
  line-height: 0.92;
}
.case-heading > p { max-width: 29rem; margin-bottom: 0; opacity: 0.74; }
.case-company-overview { max-width: 31rem; }
.gfi-client-logo { width: clamp(6.5rem, 8vw, 8rem); height: auto; margin-bottom: clamp(1.5rem, 3vw, 2.5rem); display: block; border: 1px solid rgba(217, 195, 136, 0.36); }
.case-company-overview > p:last-child { margin: 1rem 0 0; color: rgba(243, 235, 221, 0.74); font-size: clamp(1rem, 1.3vw, 1.15rem); line-height: 1.55; }
.gfi-overview { margin-bottom: clamp(5rem, 8vw, 8rem); display: grid; grid-template-columns: minmax(18rem, 0.7fr) minmax(0, 1.3fr); border-top: 1px solid var(--ivory-line); border-bottom: 1px solid var(--ivory-line); }
.gfi-company-card { padding: clamp(2rem, 4vw, 4rem) clamp(2rem, 5vw, 5rem) clamp(2rem, 4vw, 4rem) 0; border-right: 1px solid var(--ivory-line); }
.gfi-company-intro { margin: 1.4rem 0 clamp(2.5rem, 5vw, 4.5rem); max-width: 28rem; font-family: var(--serif); font-size: clamp(2rem, 3vw, 3.2rem); letter-spacing: -0.04em; line-height: 0.98; }
.gfi-facts { margin: 0; display: grid; grid-template-columns: 1fr; }
.gfi-facts div { padding: 0.9rem 0; display: grid; grid-template-columns: 5.5rem 1fr; gap: 1rem; border-top: 1px solid var(--ivory-line); }
.gfi-facts dt { color: rgba(243, 235, 221, 0.58); font-size: 0.72rem; font-weight: 700; letter-spacing: 0.11em; text-transform: uppercase; }
.gfi-facts dd { margin: 0; color: var(--ivory); font-size: 0.88rem; }
.gfi-scope { padding: clamp(2rem, 4vw, 4rem) 0 clamp(2rem, 4vw, 4rem) clamp(2rem, 5vw, 5rem); }
.gfi-scope h3 { max-width: 48rem; margin: 1.4rem 0 1.5rem; font-family: var(--serif); font-size: clamp(2.5rem, 4vw, 4.4rem); font-weight: 400; letter-spacing: -0.045em; line-height: 0.97; }
.gfi-scope > p:not(.mini-label) { max-width: 42rem; color: rgba(243, 235, 221, 0.72); font-size: clamp(1rem, 1.25vw, 1.12rem); line-height: 1.6; }
.gfi-scope .gfi-team-credit { margin-top: 1.25rem; padding-left: 1rem; border-left: 2px solid var(--terracotta); color: rgba(243, 235, 221, 0.62); font-size: 0.86rem; }
.gfi-team-credit strong { color: var(--ivory); font-weight: 700; }
.gfi-scope ul { margin-top: 2.2rem; display: grid; grid-template-columns: 1fr 1fr; gap: 0 2rem; border-top: 1px solid var(--ivory-line); }
.gfi-scope li { position: relative; padding: 1rem 0 1rem 1.2rem; display: grid; gap: 0.3rem; border-bottom: 1px solid var(--ivory-line); color: rgba(243, 235, 221, 0.8); }
.gfi-scope li::before { content: ""; position: absolute; top: 1.65rem; left: 0; width: 0.38rem; height: 0.38rem; border-radius: 50%; background: var(--terracotta); }
.gfi-scope li strong { color: var(--ivory); font-size: 0.76rem; letter-spacing: 0.11em; text-transform: uppercase; }
.gfi-scope li span { font-size: 0.92rem; line-height: 1.45; }
.gfi-results-heading { margin-bottom: 1.1rem; display: flex; justify-content: space-between; gap: 2rem; align-items: end; }
.gfi-results-heading p { margin-bottom: 0; }
.gfi-results-heading > p:last-child { color: rgba(243, 235, 221, 0.62); font-size: 0.8rem; }
.metric-grid { margin-bottom: clamp(4rem, 7vw, 7rem); display: grid; grid-template-columns: repeat(4, 1fr); border: 1px solid var(--tobacco); }
.metric-grid article { min-height: 12rem; padding: 1.3rem; display: flex; flex-direction: column; justify-content: space-between; border-right: 1px solid var(--tobacco); }
.metric-grid article:last-child { border-right: 0; }
.metric-grid-dark { border-color: var(--ivory-line); }
.metric-grid-dark article { border-color: var(--ivory-line); }
.metric-grid-dark strong { color: var(--ivory); }
.metric-grid-dark span { color: rgba(243, 235, 221, 0.72); }

.sportspatio-company-overview { max-width: 31rem; }
.sportspatio-client-logo { width: min(100%, 23rem); height: auto; margin-bottom: clamp(1.5rem, 3vw, 2.5rem); mix-blend-mode: multiply; }
.sportspatio-company-overview > p { margin: 0; color: rgba(48, 18, 0, 0.72); }
.sportspatio-overview { margin-bottom: clamp(5rem, 8vw, 8rem); display: grid; grid-template-columns: minmax(18rem, 0.72fr) minmax(0, 1.28fr); border-top: 1px solid var(--tobacco-line); border-bottom: 1px solid var(--tobacco-line); }
.sportspatio-facts-card { padding: clamp(2rem, 4vw, 4rem) clamp(2rem, 5vw, 5rem) clamp(2rem, 4vw, 4rem) 0; border-right: 1px solid var(--tobacco-line); }
.sportspatio-facts { margin: clamp(2rem, 4vw, 3.5rem) 0 0; }
.sportspatio-facts div { padding: 0.9rem 0; display: grid; grid-template-columns: 5.5rem 1fr; gap: 1rem; border-top: 1px solid var(--tobacco-line); }
.sportspatio-facts dt { color: rgba(48, 18, 0, 0.56); font-size: 0.72rem; font-weight: 700; letter-spacing: 0.11em; text-transform: uppercase; }
.sportspatio-facts dd { margin: 0; color: var(--tobacco); font-size: 0.88rem; }
.sportspatio-status-note { margin: 2rem 0 0; padding-left: 1rem; border-left: 2px solid var(--terracotta); color: rgba(48, 18, 0, 0.64); font-size: 0.82rem; line-height: 1.55; }
.sportspatio-scope { padding: clamp(2rem, 4vw, 4rem) 0 clamp(2rem, 4vw, 4rem) clamp(2rem, 5vw, 5rem); }
.sportspatio-scope h3 { max-width: 48rem; margin: 1.4rem 0 1.5rem; font-family: var(--serif); font-size: clamp(2.5rem, 4vw, 4.4rem); font-weight: 400; letter-spacing: -0.045em; line-height: 0.97; }
.sportspatio-scope > p:not(.mini-label):not(.sportspatio-team-credit) { max-width: 42rem; color: rgba(48, 18, 0, 0.72); font-size: clamp(1rem, 1.25vw, 1.12rem); line-height: 1.6; }
.sportspatio-scope ul { margin-top: 2.2rem; display: grid; grid-template-columns: 1fr 1fr; gap: 0 2rem; border-top: 1px solid var(--tobacco-line); }
.sportspatio-scope li { position: relative; padding: 1rem 0 1rem 1.2rem; display: grid; gap: 0.3rem; border-bottom: 1px solid var(--tobacco-line); color: rgba(48, 18, 0, 0.74); }
.sportspatio-scope li::before { content: ""; position: absolute; top: 1.65rem; left: 0; width: 0.38rem; height: 0.38rem; border-radius: 50%; background: var(--terracotta); }
.sportspatio-scope li strong { color: var(--tobacco); font-size: 0.76rem; letter-spacing: 0.11em; text-transform: uppercase; }
.sportspatio-scope li span { font-size: 0.92rem; line-height: 1.45; }
.sportspatio-team-credit { margin: 1.4rem 0 0; color: rgba(48, 18, 0, 0.6); font-size: 0.84rem; }
.sportspatio-team-credit strong { color: var(--tobacco); }
.sportspatio-physical { margin-bottom: clamp(4rem, 7vw, 7rem); display: grid; grid-template-columns: minmax(0, 1.35fr) minmax(18rem, 0.65fr); gap: clamp(2.5rem, 6vw, 6rem); align-items: center; }
.sportspatio-physical figure { min-width: 0; margin: 0; overflow: hidden; border: 1px solid var(--tobacco); background: var(--tobacco); }
.sportspatio-physical figure img { width: 100%; height: clamp(25rem, 45vw, 43rem); display: block; object-fit: cover; }
.sportspatio-physical figcaption { padding: 0.75rem 0.9rem; color: rgba(243, 235, 221, 0.72); font-size: 0.65rem; font-weight: 700; letter-spacing: 0.1em; text-transform: uppercase; }
.sportspatio-physical-copy h3 { margin: 1.4rem 0 1.5rem; font-family: var(--serif); font-size: clamp(2.6rem, 4.4vw, 4.8rem); font-weight: 400; letter-spacing: -0.05em; line-height: 0.95; }
.sportspatio-physical-copy > p:not(.mini-label) { color: rgba(48, 18, 0, 0.7); line-height: 1.65; }
.sportspatio-physical-copy > div { margin-top: 2rem; display: flex; flex-wrap: wrap; gap: 0.55rem; }
.sportspatio-physical-copy > div span { padding: 0.5rem 0.65rem; border: 1px solid var(--tobacco); color: var(--tobacco); font-size: 0.67rem; font-weight: 700; letter-spacing: 0.1em; text-transform: uppercase; }
.sportspatio-proof { margin-bottom: clamp(4rem, 7vw, 7rem); padding: clamp(1rem, 2vw, 1.6rem); display: grid; grid-template-columns: minmax(0, 1.35fr) minmax(17rem, 0.65fr); gap: clamp(2rem, 5vw, 5rem); align-items: center; border: 1px solid var(--tobacco); background: var(--tobacco); }
.sportspatio-dashboard { min-width: 0; margin: 0; overflow: hidden; border: 1px solid rgba(243, 235, 221, 0.3); background: #111; box-shadow: 0 2rem 5rem rgba(48, 18, 0, 0.22); }
.sportspatio-browser-bar { min-height: 2.35rem; padding: 0.6rem 0.8rem; display: flex; align-items: center; gap: 0.38rem; color: rgba(48, 18, 0, 0.66); background: var(--ivory); }
.sportspatio-browser-bar span { width: 0.48rem; height: 0.48rem; border-radius: 50%; background: rgba(48, 18, 0, 0.34); }
.sportspatio-browser-bar small { margin-left: 0.45rem; font-size: 0.65rem; letter-spacing: 0.08em; }
.sportspatio-dashboard img { width: 100%; height: auto; display: block; }
.sportspatio-dashboard figcaption { padding: 0.7rem 0.9rem; color: rgba(243, 235, 221, 0.72); background: var(--soft-black); font-size: 0.65rem; font-weight: 700; letter-spacing: 0.1em; text-transform: uppercase; }
.sportspatio-proof-copy { padding-right: clamp(0.5rem, 2vw, 2rem); color: var(--ivory); }
.sportspatio-proof-copy .mini-label { color: rgba(243, 235, 221, 0.6); }
.sportspatio-proof-copy > strong { display: block; margin: clamp(2rem, 4vw, 4rem) 0 1rem; font-family: var(--serif); font-size: clamp(5rem, 9vw, 9rem); font-weight: 400; letter-spacing: -0.06em; line-height: 0.72; }
.sportspatio-proof-copy h3 { margin: 0 0 1.4rem; font-family: var(--serif); font-size: clamp(2.1rem, 3.4vw, 3.8rem); font-weight: 400; letter-spacing: -0.045em; line-height: 0.98; }
.sportspatio-proof-copy > p:last-child { margin-bottom: 0; color: rgba(243, 235, 221, 0.7); }
.sportspatio-metrics { margin-bottom: clamp(3.5rem, 6vw, 5.5rem); }
.sportspatio-event { padding: clamp(2rem, 4vw, 4rem) 0; display: grid; grid-template-columns: minmax(13rem, 0.5fr) minmax(0, 1.5fr); gap: clamp(2rem, 7vw, 8rem); align-items: center; border-top: 1px solid var(--tobacco-line); border-bottom: 1px solid var(--tobacco-line); }
.sportspatio-event > div:first-child { display: flex; align-items: baseline; gap: 0.7rem; }
.sportspatio-event > div:first-child span { color: var(--terracotta); font-family: var(--serif); font-size: clamp(6rem, 12vw, 12rem); letter-spacing: -0.07em; line-height: 0.7; }
.sportspatio-event > div:first-child small { color: rgba(48, 18, 0, 0.62); font-size: 0.72rem; font-weight: 700; letter-spacing: 0.12em; text-transform: uppercase; }
.sportspatio-event h3 { margin: 1.2rem 0 1rem; font-family: var(--serif); font-size: clamp(2.6rem, 4.8vw, 5rem); font-weight: 400; letter-spacing: -0.05em; line-height: 0.94; }
.sportspatio-event > div:last-child > p:last-child { max-width: 40rem; margin-bottom: 0; color: rgba(48, 18, 0, 0.68); }

.gfi-creative { margin-bottom: clamp(3.5rem, 6vw, 5.5rem); display: grid; grid-template-columns: minmax(18rem, 0.52fr) minmax(0, 1.48fr); gap: clamp(3rem, 7vw, 8rem); align-items: start; }
.gfi-creative-copy { position: sticky; top: 7rem; }
.gfi-creative-copy h3 {
  margin: 1.4rem 0 1.6rem;
  font-family: var(--serif);
  font-size: clamp(2.8rem, 4.8vw, 5.4rem);
  font-weight: 400;
  letter-spacing: -0.05em;
  line-height: 0.94;
}
.gfi-creative-copy > p:not(.mini-label) { max-width: 35rem; color: rgba(243, 235, 221, 0.72); }
.gfi-social-link { margin-top: 1.5rem; padding-bottom: 0.35rem; display: inline-flex; gap: 0.65rem; align-items: center; border-bottom: 1px solid rgba(243, 235, 221, 0.62); color: var(--ivory); font-size: 0.76rem; font-weight: 700; letter-spacing: 0.1em; text-transform: uppercase; }
.gfi-social-link:hover { border-color: var(--terracotta); color: var(--terracotta); }
.gfi-creative-grid { min-width: 0; display: grid; grid-template-columns: 1fr 1fr; gap: clamp(0.7rem, 1.2vw, 1rem); align-items: start; }
.gfi-creative-column { display: grid; gap: clamp(0.7rem, 1.2vw, 1rem); }
.gfi-creative-column-offset { padding-top: clamp(3rem, 6vw, 6rem); }
.gfi-creative-card { margin: 0; overflow: hidden; border: 1px solid var(--ivory-line); background: rgba(243, 235, 221, 0.04); }
.gfi-creative-card img { width: 100%; height: auto; display: block; }
.gfi-creative-card figcaption { padding: 0.85rem 1rem; border-top: 1px solid var(--ivory-line); color: rgba(243, 235, 221, 0.68); font-size: 0.68rem; font-weight: 700; letter-spacing: 0.12em; text-transform: uppercase; }

.gfi-organic {
  margin-bottom: clamp(6rem, 10vw, 10rem);
  padding: clamp(2rem, 4vw, 3.5rem) 0;
  display: grid;
  grid-template-columns: minmax(18rem, 0.7fr) minmax(0, 1.3fr);
  gap: clamp(3rem, 7vw, 8rem);
  align-items: start;
  border-top: 1px solid var(--ivory-line);
  border-bottom: 1px solid var(--ivory-line);
}
.gfi-organic h3 { max-width: 34rem; margin: 1.1rem 0 0; font-family: var(--serif); font-size: clamp(2.3rem, 3.8vw, 4.1rem); font-weight: 400; letter-spacing: -0.045em; line-height: 0.98; }
.gfi-organic-copy > p { max-width: 38rem; color: rgba(243, 235, 221, 0.72); font-size: clamp(1rem, 1.2vw, 1.1rem); line-height: 1.6; }
.gfi-organic-links { margin-top: 1.5rem; display: flex; flex-wrap: wrap; gap: 0.75rem; }
.gfi-organic-links a { padding: 0.8rem 1rem; border: 1px solid var(--ivory-line); color: var(--ivory); font-size: 0.72rem; font-weight: 700; letter-spacing: 0.1em; text-transform: uppercase; }
.gfi-organic-links a:hover { color: var(--tobacco); border-color: var(--terracotta); background: var(--terracotta); }

.funnel-story { display: grid; grid-template-columns: minmax(0, 0.9fr) minmax(30rem, 1.1fr); gap: clamp(3rem, 8vw, 9rem); }
.funnel-intro h3 { margin-bottom: 1.5rem; font-family: var(--serif); font-size: clamp(2.3rem, 4vw, 4.2rem); font-weight: 400; letter-spacing: -0.04em; line-height: 0.98; }
.funnel-intro > p:last-child { max-width: 37rem; color: rgba(243, 235, 221, 0.7); }
.case-study-featured .mini-label { color: rgba(243, 235, 221, 0.62); }
.funnel-compare { display: grid; grid-template-columns: 1fr 1fr; border: 1px solid var(--ivory-line); }
.funnel-compare article { padding: clamp(1.4rem, 3vw, 2.4rem); }
.funnel-compare article:first-child { border-right: 1px solid var(--ivory-line); background: rgba(243, 235, 221, 0.04); }
.funnel-compare li { position: relative; padding: 1rem 0 1rem 1.4rem; border-top: 1px solid var(--ivory-line); color: rgba(243, 235, 221, 0.8); }
.funnel-compare li::before { content: ""; position: absolute; top: 1.65rem; left: 0; width: 0.42rem; height: 0.42rem; border-radius: 50%; background: var(--terracotta); }
.funnel-result { margin-top: clamp(3rem, 6vw, 5.5rem); padding-top: 1.5rem; display: grid; grid-template-columns: 1fr auto auto; gap: clamp(1.5rem, 6vw, 6rem); align-items: end; border-top: 1px solid var(--ivory-line); }
.funnel-result span { font-size: 0.72rem; font-weight: 700; letter-spacing: 0.17em; text-transform: uppercase; }
.funnel-result strong { font-family: var(--serif); font-size: clamp(2rem, 3.3vw, 3.6rem); font-weight: 400; letter-spacing: -0.04em; }

.headliner-vision-grid { display: grid; grid-template-columns: minmax(18rem, 0.54fr) minmax(0, 1.46fr); gap: clamp(3rem, 7vw, 8rem); align-items: start; }
.headliner-case-summary { max-width: 31rem; }
.headliner-logo-panel { max-width: 22rem; margin-bottom: clamp(1.5rem, 3vw, 2.5rem); padding: 1rem 1.2rem; background: var(--ivory); }
.headliner-client-logo { width: 100%; height: auto; display: block; }
.headliner-case-summary > p { margin: 0; color: rgba(243, 235, 221, 0.74); }
.headliner-vision-copy { position: sticky; top: 7rem; }
.headliner-vision-copy .mini-label, .headliner-execution-copy .mini-label, .headliner-digital-copy .mini-label { color: rgba(243, 235, 221, 0.62); }
.headliner-vision-copy h3, .headliner-execution-copy h3 {
  margin: 1.4rem 0 1.6rem;
  font-family: var(--serif);
  font-size: clamp(2.8rem, 4.8vw, 5.4rem);
  font-weight: 400;
  letter-spacing: -0.05em;
  line-height: 0.94;
}
.headliner-vision-copy > p:not(.mini-label), .headliner-execution-copy > p:not(.mini-label), .headliner-digital-copy > p:not(.mini-label) { color: rgba(243, 235, 221, 0.72); }
.headliner-vision-copy ul { margin-top: 2.4rem; border-top: 1px solid var(--ivory-line); }
.headliner-vision-copy li { padding: 0.9rem 0; border-bottom: 1px solid var(--ivory-line); font-size: 0.8rem; font-weight: 700; letter-spacing: 0.09em; text-transform: uppercase; }
.headliner-vision-media { min-width: 0; display: grid; grid-template-columns: minmax(0, 0.9fr) minmax(12rem, 0.62fr) minmax(0, 0.9fr); gap: clamp(0.6rem, 1.2vw, 1rem); align-items: end; }
.headliner-detail, .headliner-video-frame { width: 100%; border: 1px solid var(--ivory-line); }
.headliner-detail { height: clamp(30rem, 48vw, 44rem); object-fit: cover; }
.headliner-detail-one { align-self: start; }
.headliner-detail-two { transform: translateY(3.5rem); }
.headliner-video-frame { position: relative; z-index: 2; margin: 0; overflow: hidden; border-width: 0.42rem; border-radius: 1.8rem; background: #090909; box-shadow: 0 1.8rem 4rem rgba(0, 0, 0, 0.22); }
.headliner-video-frame video { width: 100%; height: auto; display: block; }

.headliner-execution { margin-top: clamp(7rem, 11vw, 11rem); display: grid; grid-template-columns: minmax(0, 1.1fr) minmax(15rem, 0.48fr) minmax(15rem, 0.48fr); border-top: 1px solid var(--ivory-line); border-bottom: 1px solid var(--ivory-line); }
.headliner-execution-copy { padding: clamp(2rem, 4vw, 4.2rem) clamp(2rem, 5vw, 5.2rem) clamp(2rem, 4vw, 4.2rem) 0; align-self: center; }
.headliner-execution-copy h3 { max-width: 42rem; font-size: clamp(2.6rem, 4.2vw, 4.6rem); }
.headliner-execution figure { min-width: 0; margin: 0; padding: clamp(0.75rem, 1.5vw, 1.25rem); display: flex; align-items: center; border-left: 1px solid var(--ivory-line); background: rgba(243, 235, 221, 0.035); }
.headliner-execution img { width: 100%; height: auto; display: block; }

.headliner-digital { position: relative; margin: clamp(5rem, 9vw, 9rem) calc(var(--page-x) * -1) calc(var(--section-y) * -1); padding: clamp(4rem, 7vw, 7rem) var(--page-x) clamp(7rem, 10vw, 10rem); overflow: hidden; isolation: isolate; border-top: 1px solid var(--ivory-line); }
.headliner-digital::after { content: ""; position: absolute; inset: 0; z-index: -1; background: linear-gradient(90deg, rgba(72, 72, 52, 0.97) 0%, rgba(72, 72, 52, 0.9) 42%, rgba(72, 72, 52, 0.58) 100%); }
.headliner-digital-background { position: absolute; inset: 0; z-index: -2; width: 100%; height: 100%; object-fit: cover; object-position: top center; opacity: 0.38; filter: grayscale(0.45) contrast(0.9); }
.headliner-digital-shell { display: grid; grid-template-columns: minmax(19rem, 0.7fr) minmax(0, 1.3fr); gap: clamp(3rem, 6vw, 7rem); align-items: center; }
.headliner-digital-copy { padding: clamp(1.6rem, 3vw, 2.75rem); border: 1px solid rgba(243, 235, 221, 0.3); background: rgba(66, 66, 47, 0.72); backdrop-filter: blur(14px); }
.headliner-digital-copy h3 { max-width: 35rem; margin: 1.3rem 0 1.5rem; font-family: var(--serif); font-size: clamp(2.7rem, 4.2vw, 4.7rem); font-weight: 400; letter-spacing: -0.045em; line-height: 0.96; }
.headliner-digital-copy > p:not(.mini-label) { max-width: 37rem; color: rgba(243, 235, 221, 0.78); line-height: 1.65; }
.headliner-digital-copy blockquote { max-width: 34rem; margin: 2rem 0 1.5rem; padding-top: 1.5rem; border-top: 1px solid var(--ivory-line); font-family: var(--serif); font-size: clamp(2rem, 3.3vw, 3.5rem); font-style: italic; line-height: 1; letter-spacing: -0.04em; }
.headliner-digital-note { font-size: 0.95rem; }
.headliner-positioning { margin: 1.7rem 0 0.4rem; display: flex; flex-wrap: wrap; gap: 0.55rem; }
.headliner-positioning span { padding: 0.48rem 0.62rem; border: 1px solid rgba(243, 235, 221, 0.42); color: var(--ivory); font-size: 0.67rem; font-weight: 700; letter-spacing: 0.11em; text-transform: uppercase; }
.headliner-digital-copy .button { margin-top: 1.4rem; }
.headliner-site-stage { position: relative; min-width: 0; padding: clamp(1rem, 2vw, 1.6rem) clamp(1rem, 2vw, 1.6rem) clamp(5.5rem, 8vw, 8rem) 0; }
.headliner-site-primary { margin: 0; overflow: hidden; border: 1px solid rgba(243, 235, 221, 0.46); background: var(--soft-black); box-shadow: 0 2.5rem 6rem rgba(20, 12, 8, 0.38); }
.headliner-browser-bar { min-height: 2.35rem; padding: 0.6rem 0.8rem; display: flex; align-items: center; gap: 0.38rem; color: rgba(48, 18, 0, 0.66); background: rgba(243, 235, 221, 0.94); }
.headliner-browser-bar span { width: 0.48rem; height: 0.48rem; border-radius: 50%; background: rgba(48, 18, 0, 0.34); }
.headliner-browser-bar small { margin-left: 0.45rem; font-size: 0.65rem; letter-spacing: 0.08em; }
.headliner-site-primary img { width: 100%; height: auto; display: block; }
.headliner-site-primary figcaption, .headliner-site-secondary figcaption { padding: 0.65rem 0.8rem; color: rgba(243, 235, 221, 0.72); background: rgba(30, 27, 24, 0.96); font-size: 0.65rem; font-weight: 700; letter-spacing: 0.1em; text-transform: uppercase; }
.headliner-site-secondary { position: absolute; right: -1rem; bottom: 0; width: min(58%, 31rem); margin: 0; overflow: hidden; border: 0.42rem solid var(--ivory); background: var(--ivory); box-shadow: 0 2rem 4rem rgba(20, 12, 8, 0.34); transform: rotate(1.1deg); }
.headliner-site-secondary img { width: 100%; height: auto; display: block; }
.case-study-headliner .button-primary { color: var(--tobacco); border-color: var(--ivory); background: var(--ivory); }
.case-study-headliner .button-primary:hover { color: var(--ivory); border-color: var(--tobacco); background: var(--tobacco); }

.case-study-john {
  --john-ink: #12110f;
  --john-red: #a94335;
  --john-pink: #dc39cf;
  color: var(--ivory);
  background: var(--john-ink);
}
.john-case-summary { max-width: 31rem; }
.john-title-lockup { margin-bottom: clamp(1.5rem, 3vw, 2.5rem); padding: 1.2rem 1.35rem 1rem; display: grid; color: var(--john-ink); background: var(--ivory-bright); }
.john-title-lockup span, .john-title-lockup small { font-size: 0.65rem; font-weight: 700; letter-spacing: 0.18em; text-transform: uppercase; }
.john-title-lockup strong { margin: 0.15rem 0 0.45rem; font-family: var(--serif); font-size: clamp(3.2rem, 5.3vw, 5rem); font-weight: 400; letter-spacing: -0.06em; line-height: 0.82; }
.john-title-lockup small { color: rgba(18, 17, 15, 0.58); }
.john-case-summary > p { margin: 0; color: rgba(243, 235, 221, 0.72); line-height: 1.6; }
.case-study-john .mini-label { color: rgba(243, 235, 221, 0.58); }
.john-overview { margin-bottom: clamp(5rem, 8vw, 8rem); display: grid; grid-template-columns: minmax(18rem, 0.72fr) minmax(0, 1.28fr); border-top: 1px solid var(--ivory-line); border-bottom: 1px solid var(--ivory-line); }
.john-facts-card { padding: clamp(2rem, 4vw, 4rem) clamp(2rem, 5vw, 5rem) clamp(2rem, 4vw, 4rem) 0; border-right: 1px solid var(--ivory-line); }
.john-facts { margin: clamp(2rem, 4vw, 3.5rem) 0 0; }
.john-facts div { padding: 0.9rem 0; display: grid; grid-template-columns: 6rem 1fr; gap: 1rem; border-top: 1px solid var(--ivory-line); }
.john-facts dt { color: rgba(243, 235, 221, 0.52); font-size: 0.72rem; font-weight: 700; letter-spacing: 0.11em; text-transform: uppercase; }
.john-facts dd { margin: 0; color: var(--ivory); font-size: 0.88rem; }
.john-scope { padding: clamp(2rem, 4vw, 4rem) 0 clamp(2rem, 4vw, 4rem) clamp(2rem, 5vw, 5rem); }
.john-scope h3, .john-transformation h3, .john-organic-copy h3, .john-content-system h3 { font-family: var(--serif); font-weight: 400; letter-spacing: -0.045em; line-height: 0.97; }
.john-scope h3 { max-width: 48rem; margin: 1.4rem 0 1.5rem; font-size: clamp(2.5rem, 4vw, 4.4rem); }
.john-scope > p:not(.mini-label) { max-width: 43rem; color: rgba(243, 235, 221, 0.72); font-size: clamp(1rem, 1.25vw, 1.12rem); line-height: 1.65; }
.john-scope ul { margin-top: 2.2rem; display: grid; grid-template-columns: 1fr 1fr; gap: 0 2rem; border-top: 1px solid var(--ivory-line); }
.john-scope li { position: relative; padding: 1rem 0 1rem 1.2rem; display: grid; gap: 0.3rem; border-bottom: 1px solid var(--ivory-line); color: rgba(243, 235, 221, 0.74); }
.john-scope li::before { content: ""; position: absolute; top: 1.5rem; left: 0; width: 0.38rem; height: 0.38rem; border-radius: 50%; background: var(--john-red); }
.john-scope li strong { color: var(--ivory); font-size: 0.72rem; letter-spacing: 0.11em; text-transform: uppercase; }
.john-scope li span { font-size: 0.92rem; line-height: 1.45; }
.john-transformation { margin-bottom: clamp(6rem, 10vw, 10rem); display: grid; grid-template-columns: minmax(18rem, 0.48fr) minmax(0, 1.52fr); gap: clamp(3rem, 7vw, 8rem); align-items: start; }
.john-transformation-copy { position: sticky; top: 7rem; }
.john-transformation h3 { max-width: 36rem; margin: 1.4rem 0 1.5rem; font-size: clamp(2.8rem, 4.7vw, 5.1rem); }
.john-transformation-copy > p:last-child { max-width: 34rem; color: rgba(243, 235, 221, 0.68); line-height: 1.65; }
.john-profile-compare { min-width: 0; display: grid; grid-template-columns: 1fr 1fr; gap: clamp(0.8rem, 1.5vw, 1.2rem); align-items: start; }
.john-profile-compare figure { min-width: 0; margin: 0; overflow: hidden; border: 1px solid rgba(243, 235, 221, 0.28); background: #08090a; }
.john-profile-compare figure:last-child { margin-top: clamp(3rem, 7vw, 7rem); }
.john-phone-label { padding: 0.75rem 0.9rem; display: flex; justify-content: space-between; gap: 1rem; align-items: center; border-bottom: 1px solid rgba(243, 235, 221, 0.2); }
.john-phone-label span, .john-phone-label small { font-size: 0.66rem; font-weight: 700; letter-spacing: 0.11em; text-transform: uppercase; }
.john-phone-label small { color: rgba(243, 235, 221, 0.52); }
.john-profile-compare img { width: 100%; height: auto; display: block; }
.john-organic { margin-bottom: clamp(6rem, 10vw, 10rem); padding: clamp(1rem, 2vw, 1.6rem); display: grid; grid-template-columns: minmax(0, 1.12fr) minmax(20rem, 0.88fr); gap: clamp(2.5rem, 5vw, 6rem); align-items: center; border: 1px solid rgba(243, 235, 221, 0.3); background: #090a0b; }
.john-organic-media { min-width: 0; display: grid; grid-template-columns: 1fr 1fr; gap: clamp(0.7rem, 1.2vw, 1rem); align-items: start; }
.john-insights { min-width: 0; margin: 0; overflow: hidden; border: 1px solid rgba(243, 235, 221, 0.28); background: #080b0e; box-shadow: 0 2.2rem 5rem rgba(0, 0, 0, 0.36); }
.john-insights-bar { min-height: 2.35rem; padding: 0.6rem 0.8rem; display: flex; align-items: center; gap: 0.38rem; color: rgba(18, 17, 15, 0.64); background: var(--ivory); }
.john-insights-bar span { width: 0.48rem; height: 0.48rem; border-radius: 50%; background: rgba(18, 17, 15, 0.34); }
.john-insights-bar small { margin-left: 0.45rem; font-size: 0.65rem; letter-spacing: 0.08em; }
.john-insights img { width: 100%; height: auto; display: block; }
.john-insights figcaption, .john-organic-video figcaption { padding: 0.72rem 0.9rem; color: rgba(243, 235, 221, 0.7); font-size: 0.65rem; font-weight: 700; letter-spacing: 0.11em; text-transform: uppercase; }
.john-organic-video { min-width: 0; margin: clamp(3rem, 6vw, 6rem) 0 0; overflow: hidden; border: 1px solid rgba(243, 235, 221, 0.28); background: #080b0e; box-shadow: 0 2.2rem 5rem rgba(0, 0, 0, 0.36); }
.john-organic-video video { width: 100%; height: auto; display: block; background: #000; }
.john-organic-copy { padding-right: clamp(0.5rem, 2vw, 2rem); }
.john-organic-copy > strong { display: block; margin: clamp(2rem, 4vw, 4rem) 0 1rem; color: var(--john-pink); font-family: var(--serif); font-size: clamp(4.8rem, 8.4vw, 8.5rem); font-weight: 400; letter-spacing: -0.065em; line-height: 0.75; }
.john-organic-copy h3 { max-width: 38rem; margin: 0 0 1.5rem; font-size: clamp(2.5rem, 4.2vw, 4.7rem); }
.john-organic-copy > p:not(.mini-label) { max-width: 40rem; color: rgba(243, 235, 221, 0.7); line-height: 1.65; }
.john-organic-stats { margin-top: 2.2rem; display: grid; grid-template-columns: repeat(3, 1fr); border: 1px solid rgba(243, 235, 221, 0.26); }
.john-organic-stats div { min-height: 9rem; padding: 1rem; display: flex; flex-direction: column; justify-content: space-between; border-right: 1px solid rgba(243, 235, 221, 0.22); }
.john-organic-stats div:last-child { border-right: 0; }
.john-organic-stats strong { color: var(--ivory); font-family: var(--serif); font-size: clamp(2rem, 3.5vw, 3.6rem); font-weight: 400; letter-spacing: -0.045em; }
.john-organic-stats span { color: rgba(243, 235, 221, 0.56); font-size: 0.63rem; font-weight: 700; letter-spacing: 0.1em; line-height: 1.35; text-transform: uppercase; }
.john-project-feature { position: relative; min-height: clamp(30rem, 55vw, 54rem); margin-bottom: clamp(6rem, 10vw, 10rem); display: flex; align-items: end; overflow: hidden; isolation: isolate; border: 1px solid rgba(243, 235, 221, 0.28); }
.john-project-feature::after { content: ""; position: absolute; inset: 0; z-index: -1; background: linear-gradient(90deg, rgba(18, 17, 15, 0.95) 0%, rgba(18, 17, 15, 0.62) 48%, rgba(18, 17, 15, 0.08) 100%); }
.john-project-feature > img { position: absolute; inset: 0; z-index: -2; width: 100%; height: 100%; object-fit: cover; }
.john-project-feature-copy { width: min(48rem, 58%); margin: clamp(1rem, 3vw, 2rem); padding: clamp(1.5rem, 3vw, 2.7rem); border: 1px solid rgba(243, 235, 221, 0.28); background: rgba(18, 17, 15, 0.66); backdrop-filter: blur(10px); }
.john-project-feature-copy h3 { max-width: 39rem; margin: 1.2rem 0 1.35rem; font-family: var(--serif); font-size: clamp(2.6rem, 4.4vw, 4.8rem); font-weight: 400; letter-spacing: -0.045em; line-height: 0.96; }
.john-project-feature-copy > p:last-child { max-width: 39rem; margin-bottom: 0; color: rgba(243, 235, 221, 0.72); line-height: 1.65; }
.john-content-system { padding: clamp(3rem, 6vw, 6rem) 0 0; display: grid; grid-template-columns: minmax(18rem, 0.55fr) minmax(0, 1.45fr); gap: clamp(3rem, 7vw, 8rem); border-top: 1px solid var(--ivory-line); }
.john-content-system h3 { max-width: 31rem; margin: 1.3rem 0 0; font-size: clamp(2.6rem, 4.4vw, 4.8rem); }
.john-content-pillars { display: grid; grid-template-columns: 1fr 1fr; border-top: 1px solid var(--ivory-line); }
.john-content-pillars article { min-height: 14rem; padding: 1.25rem; display: flex; flex-direction: column; border-right: 1px solid var(--ivory-line); border-bottom: 1px solid var(--ivory-line); }
.john-content-pillars article:nth-child(even) { border-right: 0; }
.john-content-pillars span { color: var(--john-red); font-size: 0.68rem; font-weight: 700; letter-spacing: 0.12em; }
.john-content-pillars strong { margin-top: auto; font-family: var(--serif); font-size: clamp(2rem, 3vw, 3.2rem); font-weight: 400; letter-spacing: -0.04em; }
.john-content-pillars p { max-width: 19rem; margin: 0.45rem 0 0; color: rgba(243, 235, 221, 0.58); font-size: 0.9rem; line-height: 1.5; }

.work-grid-section { background: var(--terracotta); }
.work-grid-section .section-heading { margin-bottom: clamp(3.5rem, 7vw, 6.5rem); }
.work-grid-section .section-label { color: rgba(48, 18, 0, 0.76); }
.work-card-grid { display: grid; grid-template-columns: 1fr 1fr; border: 1px solid var(--tobacco); }
.work-card { min-height: 29rem; padding: clamp(1.5rem, 3.5vw, 3rem); display: grid; grid-template-columns: 1fr 1fr; gap: 1.5rem; align-content: end; border-right: 1px solid var(--tobacco); border-bottom: 1px solid var(--tobacco); }
.work-card:nth-child(even) { border-right: 0; }
.work-card:nth-child(n + 3) { border-bottom: 0; }
.work-card-grid-compact .work-card { border-bottom: 0; }
.work-card > p, .work-card h3 { grid-column: 1 / -1; }
.work-card > p { align-self: start; margin-bottom: auto; font-size: 0.72rem; font-weight: 700; letter-spacing: 0.17em; text-transform: uppercase; }
.work-card h3 { max-width: 28rem; margin-bottom: clamp(3rem, 7vw, 7rem); font-family: var(--serif); font-size: clamp(2.15rem, 3.4vw, 3.6rem); font-weight: 400; letter-spacing: -0.04em; line-height: 0.98; }
.work-card > div:not(.work-card-copy) { display: flex; flex-direction: column; gap: 0.75rem; }
.work-card-copy { grid-column: 1 / -1; display: flex; flex-wrap: wrap; gap: 0.6rem; }
.work-card-copy span { padding: 0.55rem 0.7rem; border: 1px solid var(--tobacco); }
.work-closing { min-height: 72rem; }

@media (max-width: 1100px) {
  .hero { grid-template-columns: minmax(0, 1fr) minmax(20rem, 0.75fr); gap: 3rem; }
  .hero h1 { font-size: clamp(3.7rem, 7vw, 5.9rem); }
  .pain-grid { grid-template-columns: 1fr 1fr; }
  .pain-grid article:nth-child(2) { border-right: 0; }
  .pain-grid article:nth-child(-n + 2) { border-bottom: 1px solid var(--ivory-line); }
  .journey-node:nth-child(5) { left: 78%; }
  .journey-node:nth-child(6) { right: 0; }
  footer { grid-template-columns: auto 1fr auto; }
  footer small { grid-column: 1 / -1; }
  .work-hero { grid-template-columns: minmax(0, 1fr) minmax(20rem, 0.7fr); gap: 3rem; }
  .work-hero h1 { font-size: clamp(4rem, 8vw, 6.5rem); }
  .work-route-node { width: 7.7rem; }
}

@media (max-width: 840px) {
  :root { --section-y: 5rem; }
  .site-header { min-height: 4.9rem; }
  .menu-toggle {
    position: relative;
    z-index: 55;
    width: 2.8rem;
    height: 2.8rem;
    padding: 0;
    display: flex;
    flex-direction: column;
    align-items: center;
    justify-content: center;
    gap: 0.42rem;
    border: 1px solid var(--tobacco);
    background: var(--ivory);
    cursor: pointer;
  }
  .menu-toggle span { width: 1.1rem; height: 1px; background: var(--tobacco); transition: transform 180ms ease; }
  .menu-toggle[aria-expanded="true"] span:first-child { transform: translateY(0.22rem) rotate(45deg); }
  .menu-toggle[aria-expanded="true"] span:last-child { transform: translateY(-0.22rem) rotate(-45deg); }
  .nav {
    position: fixed;
    inset: 0;
    padding: 7rem var(--page-x) 3rem;
    display: flex;
    flex-direction: column;
    align-items: stretch;
    justify-content: center;
    gap: 0;
    color: var(--ivory);
    background: var(--olive);
    transform: translateX(100%);
    visibility: hidden;
    transition: transform 260ms ease, visibility 260ms;
  }
  .nav.open { transform: translateX(0); visibility: visible; }
  .nav a {
    padding: 1rem 0;
    border-bottom: 1px solid var(--ivory-line);
    color: var(--ivory);
    font-family: var(--serif);
    font-size: 2.2rem;
    font-weight: 400;
    letter-spacing: -0.02em;
    text-transform: none;
  }
  .nav .nav-cta {
    margin-top: 1.5rem;
    padding: 1rem;
    border-bottom: 0;
    background: var(--tobacco);
    font-family: var(--sans);
    font-size: 0.8rem;
    font-weight: 700;
    letter-spacing: 0.09em;
    text-transform: uppercase;
  }
  .hero { min-height: auto; padding-top: 8.2rem; grid-template-columns: 1fr; gap: 4rem; }
  .hero-copy { max-width: 47rem; }
  .hero-art { min-height: 31rem; }
  .section-heading, .fit-heading, .reframe-grid, .services-heading { grid-template-columns: 1fr; }
  .section-heading .section-label, .fit-heading .section-label { margin-bottom: 1.2rem; }
  .direction-split, .service-explorer, .fit-grid { grid-template-columns: 1fr; }
  .direction-panel { min-height: 30rem; }
  .service-list { display: grid; grid-template-columns: 1fr 1fr; border-right: 0; border-bottom: 1px solid var(--tobacco); }
  .service-tab { min-height: 5.4rem; border-right: 1px solid var(--tobacco-line); }
  .service-tab:nth-child(even) { border-right: 0; }
  .service-tab:last-child { grid-column: 1 / -1; }
  .journey-map { min-height: auto; padding: 0; border: 0; background: transparent; }
  .journey-track { display: none; }
  .journey-nodes { position: static; display: grid; grid-template-columns: repeat(3, 1fr); border-top: 1px solid var(--ivory-line); border-left: 1px solid var(--ivory-line); }
  .journey-node, .journey-node:nth-child(n) {
    position: static;
    width: auto;
    min-height: 8rem;
    padding: 1rem;
    justify-content: flex-end;
    border-right: 1px solid var(--ivory-line);
    border-bottom: 1px solid var(--ivory-line);
  }
  .journey-detail { grid-template-columns: auto 1fr; }
  .journey-detail > p { grid-column: 1 / -1; }
  .fit-list { border-right: 0; border-bottom: 0; }
  .not-fit { min-height: 24rem; }
  .closing { min-height: 48rem; }
  .closing-route { width: 42rem; opacity: 0.55; }
  .work-hero { min-height: auto; padding-top: 9rem; grid-template-columns: 1fr; }
  .work-hero-copy { max-width: 46rem; }
  .work-hero-visual { width: 100%; justify-self: stretch; }
  .work-results-heading { grid-template-columns: 1fr; }
  .work-results-grid { grid-template-columns: 1fr 1fr; }
  .work-results-grid article:nth-child(2) { border-right: 0; }
  .work-results-grid article:nth-child(-n + 2) { border-bottom: 1px solid var(--tobacco); }
  .case-heading, .gfi-overview, .gfi-creative, .gfi-organic, .funnel-story, .sportspatio-overview, .sportspatio-physical, .sportspatio-proof, .headliner-vision-grid, .headliner-digital-shell, .john-overview, .john-transformation, .john-organic, .john-content-system { grid-template-columns: 1fr; }
  .metric-grid { grid-template-columns: 1fr 1fr; }
  .metric-grid article:nth-child(2) { border-right: 0; }
  .metric-grid article:nth-child(-n + 2) { border-bottom: 1px solid currentColor; }
  .metric-grid-dark article:nth-child(-n + 2) { border-bottom-color: var(--ivory-line); }
  .gfi-company-card { padding-right: 0; border-right: 0; border-bottom: 1px solid var(--ivory-line); }
  .gfi-scope { padding-left: 0; }
  .sportspatio-facts-card { padding-right: 0; border-right: 0; border-bottom: 1px solid var(--tobacco-line); }
  .sportspatio-scope { padding-left: 0; }
  .john-facts-card { padding-right: 0; border-right: 0; border-bottom: 1px solid var(--ivory-line); }
  .john-scope { padding-left: 0; }
  .john-transformation-copy { position: static; max-width: 42rem; }
  .john-organic-copy { padding: 1rem 1rem 1.5rem; }
  .sportspatio-physical-copy { max-width: 42rem; }
  .sportspatio-proof-copy { padding: 1rem 1rem 1.5rem; }
  .gfi-creative-copy { position: static; max-width: 42rem; }
  .headliner-vision-copy { position: static; max-width: 42rem; }
  .headliner-detail { height: clamp(24rem, 62vw, 36rem); }
  .headliner-execution { grid-template-columns: 1fr 1fr; }
  .headliner-execution-copy { grid-column: 1 / -1; padding-right: 0; border-bottom: 1px solid var(--ivory-line); }
  .headliner-execution figure:first-of-type { border-left: 0; }
  .headliner-site-stage { padding-left: clamp(1rem, 8vw, 5rem); }
  .work-card { min-height: 25rem; }
}

@media (max-width: 600px) {
  :root { --page-x: 1.2rem; --section-y: 4.25rem; }
  html { scroll-padding-top: 4.7rem; }
  .site-header { min-height: 4.7rem; }
  .brand-mark img { width: 7.1rem; }
  .hero { padding-top: 7.2rem; padding-bottom: 5.3rem; gap: 3rem; }
  .hero h1 { font-size: clamp(3.25rem, 15vw, 4.4rem); line-height: 0.94; }
  .hero-deck { font-size: 1rem; }
  .hero-actions { align-items: stretch; flex-direction: column; }
  .button { width: 100%; }
  .text-link { align-self: flex-start; }
  .hero-art { min-height: 28rem; }
  .art-ticket { width: 9.7rem; min-height: 5.6rem; }
  .art-ticket-one { top: 33%; }
  .art-ticket-two { bottom: 23%; }
  .art-caption { right: 1.1rem; bottom: 1.1rem; max-width: 12.25rem; }
  .art-code { left: 1.1rem; bottom: 1.1rem; }
  .section-heading h2, .reframe h2, .services-heading h2, .method-heading h2, .fit-heading h2, .closing h2 { font-size: clamp(2.8rem, 13.5vw, 4.2rem); }
  .pain-grid, .principles { grid-template-columns: 1fr; }
  .pain-grid article, .pain-grid article:nth-child(n) { min-height: 12rem; border-right: 0; border-bottom: 1px solid var(--ivory-line); }
  .pain-grid article:last-child { border-bottom: 0; }
  .problem-close, .positioning-line { font-size: 2.5rem; text-align: left; }
  .reframe-rule { grid-template-columns: 1fr; gap: 0.7rem; }
  .reframe-rule i { width: 100%; }
  .direction-panel { min-height: 31rem; padding: 1.5rem; }
  .direction-panel h3 { margin-top: 5.5rem; font-size: 2.7rem; }
  .direction-panel ul { grid-template-columns: 1fr; }
  .service-list { grid-template-columns: 1fr; }
  .service-tab, .service-tab:nth-child(n) { min-height: 4.8rem; grid-column: auto; border-right: 0; }
  .service-detail { min-height: 29rem; padding: 1.5rem; }
  .service-detail h3 { margin-top: 3rem; font-size: 3.25rem; }
  .service-detail ul { grid-template-columns: 1fr; }
  .method-heading > p:last-child { margin-left: 0; text-align: left; }
  .journey-nodes { grid-template-columns: 1fr 1fr; }
  .journey-node, .journey-node:nth-child(n) { min-height: 7.6rem; }
  .journey-detail { grid-template-columns: 1fr; }
  .journey-detail > p { grid-column: auto; }
  .principles article { min-height: 13rem; }
  .fit-list, .not-fit { padding: 1.5rem; }
  .fit-list li { grid-template-columns: 2.2rem 1fr; font-size: 1.7rem; }
  .not-fit { min-height: 22rem; }
  .closing { min-height: 44rem; }
  .closing-copy > p:not(.section-label) { margin-top: 1.5rem; }
  footer { grid-template-columns: 1fr; align-items: start; }
  .footer-links { flex-wrap: wrap; }
  .work-hero h1 { font-size: clamp(3.4rem, 16vw, 5rem); }
  .work-results-grid, .metric-grid, .funnel-compare, .work-card-grid { grid-template-columns: 1fr; }
  .work-results-grid article:nth-child(n), .metric-grid article:nth-child(n), .funnel-compare article:first-child, .work-card:nth-child(n) { border-right: 0; }
  .work-results-grid article:not(:last-child), .metric-grid article:not(:last-child), .funnel-compare article:first-child, .work-card:not(:last-child) { border-bottom: 1px solid var(--tobacco); }
  .metric-grid-dark article:not(:last-child), .funnel-compare article:first-child { border-bottom-color: var(--ivory-line); }
  .work-results-grid article { min-height: 9rem; }
  .work-direction-map { min-height: 31rem; }
  .work-route-node { width: 7.2rem; padding: 0.6rem; }
  .work-route-node strong { font-size: 1.2rem; }
  .work-route-node-one { left: 3%; bottom: 6%; }
  .work-route-node-two { left: 8%; top: 8%; }
  .work-route-node-three { right: 5%; bottom: 8%; }
  .work-route-node-four { right: 3%; top: 7%; }
  .work-route-core { width: 9.5rem; min-height: 9.5rem; }
  .metric-grid article { min-height: 8.5rem; }
  .gfi-scope ul { grid-template-columns: 1fr; }
  .sportspatio-scope ul { grid-template-columns: 1fr; }
  .sportspatio-physical figure img { height: 22rem; }
  .sportspatio-event { grid-template-columns: 1fr; gap: 2.5rem; }
  .gfi-results-heading { align-items: start; flex-direction: column; gap: 0.4rem; }
  .gfi-creative-grid { grid-template-columns: 1fr; }
  .gfi-creative-column-offset { padding-top: 0; }
  .gfi-organic-links { flex-direction: column; }
  .gfi-organic-links a { width: 100%; }
  .funnel-story { gap: 2.5rem; }
  .funnel-result { grid-template-columns: 1fr; gap: 0.5rem; }
  .funnel-result span { margin-bottom: 0.7rem; }
  .headliner-vision-media { grid-template-columns: 1fr 1fr; align-items: start; }
  .headliner-video-frame { width: min(78%, 22rem); grid-column: 1 / -1; grid-row: 1; justify-self: center; }
  .headliner-detail { height: 20rem; }
  .headliner-digital { padding-bottom: 5rem; }
  .headliner-digital-copy { padding: 1.35rem; }
  .headliner-site-stage { padding: 0; display: grid; gap: 0.8rem; }
  .headliner-site-secondary { position: static; width: 82%; justify-self: end; border-width: 0.25rem; transform: none; }
  .headliner-detail-two { transform: none; }
  .headliner-execution { grid-template-columns: 1fr; }
  .headliner-execution-copy { grid-column: auto; }
  .headliner-execution figure, .headliner-execution figure:first-of-type { border-top: 1px solid var(--ivory-line); border-left: 0; }
  .john-scope ul { grid-template-columns: 1fr; }
  .john-profile-compare { grid-template-columns: 1fr; }
  .john-profile-compare figure:last-child { margin-top: 0; }
  .john-organic-stats { grid-template-columns: 1fr; }
  .john-organic-stats div { min-height: 7rem; border-right: 0; border-bottom: 1px solid rgba(243, 235, 221, 0.22); }
  .john-organic-stats div:last-child { border-bottom: 0; }
  .john-organic-media { grid-template-columns: 1fr; }
  .john-organic-video { margin-top: 0; }
  .john-project-feature { min-height: 36rem; }
  .john-project-feature::after { background: linear-gradient(0deg, rgba(18, 17, 15, 0.96) 0%, rgba(18, 17, 15, 0.48) 62%, rgba(18, 17, 15, 0.08) 100%); }
  .john-project-feature-copy { width: auto; }
  .john-content-pillars { grid-template-columns: 1fr; }
  .john-content-pillars article:nth-child(n) { border-right: 0; }
  .work-card { min-height: 24rem; grid-template-columns: 1fr; }
  .work-card > p, .work-card h3, .work-card-copy { grid-column: auto; }
  .work-card h3 { margin-bottom: 3rem; }
}

@media (prefers-reduced-motion: reduce) {
  html { scroll-behavior: auto; }
  *, *::before, *::after {
    animation-duration: 0.01ms !important;
    animation-iteration-count: 1 !important;
    scroll-behavior: auto !important;
    transition-duration: 0.01ms !important;
  }
  .reveal { opacity: 1; transform: none; }
}

/* Calmer type scale and tighter reading rhythm */
:root { --section-y: clamp(3.8rem, 6vw, 5.5rem); }

.hero { padding-top: clamp(7rem, 10vw, 8.5rem); gap: clamp(2.5rem, 5vw, 5rem); }
.hero h1 { max-width: 48rem; font-size: clamp(3.2rem, 4.7vw, 5.15rem); line-height: 0.96; }
.hero-deck { max-width: 37rem; font-size: clamp(0.98rem, 1.15vw, 1.12rem); }
.section-heading { margin-bottom: clamp(2.5rem, 4vw, 3.75rem); }
.section-heading h2,
.reframe h2,
.services-heading h2,
.method-heading h2,
.fit-heading h2,
.closing h2 { font-size: clamp(2.45rem, 3.9vw, 4.25rem); line-height: 1; }
.pain-grid article { min-height: 11rem; }
.pain-grid h3,
.principles h3 { font-size: clamp(1.55rem, 1.9vw, 2rem); }
.problem-close,
.positioning-line { font-size: clamp(1.8rem, 2.7vw, 3rem); }
.direction-panel { min-height: 25rem; }
.direction-panel h3 { margin-top: clamp(4rem, 6vw, 5.25rem); font-size: clamp(2rem, 2.9vw, 3.15rem); }
.panel-number { font-size: clamp(3rem, 5vw, 5rem); }
.services-heading { margin-bottom: clamp(2.5rem, 4vw, 3.75rem); }
.service-detail { min-height: 24rem; padding: clamp(1.8rem, 4vw, 3.5rem); }
.service-detail h3 { margin-top: clamp(2rem, 3.5vw, 3rem); font-size: clamp(2.4rem, 3.8vw, 4rem); }
.journey-detail h3 { font-size: clamp(1.9rem, 3vw, 3.35rem); }
.principles article { min-height: 10.5rem; }
.fit-heading { margin-bottom: clamp(2.5rem, 4vw, 3.75rem); }
.fit-list li { font-size: clamp(1.35rem, 1.75vw, 1.9rem); }
.not-fit blockquote { font-size: clamp(1.8rem, 2.5vw, 2.65rem); }
.closing { min-height: 64vh; }

.work-hero { padding-top: clamp(8rem, 11vw, 9.5rem); padding-bottom: clamp(4rem, 7vw, 6rem); }
.work-hero h1 { max-width: 49rem; font-size: clamp(3.5rem, 5.8vw, 5.75rem); line-height: 0.96; }
.work-hero-summary p:first-child { font-size: clamp(1rem, 1.2vw, 1.12rem); font-weight: 400; }
.work-results-band { padding-bottom: clamp(3.8rem, 6vw, 5.5rem); }
.work-results-grid article { min-height: 11rem; }
.work-results-grid strong,
.metric-grid strong,
.work-card strong { font-size: clamp(2.7rem, 4.8vw, 4.8rem); }
.case-heading { margin-bottom: clamp(2.75rem, 5vw, 4.5rem); }
.case-heading h2 { max-width: 48rem; font-size: clamp(3rem, 5vw, 5rem); line-height: 0.97; }
.case-client-intro { max-width: 31rem; }
.case-client-name {
  width: fit-content;
  margin-bottom: 0.9rem;
  padding-bottom: 0.25rem;
  display: inline-flex;
  align-items: baseline;
  gap: 0.55rem;
  border-bottom: 1px solid currentColor;
  color: inherit;
  font-family: var(--serif);
  font-size: clamp(2rem, 3vw, 3.1rem);
  font-weight: 400;
  letter-spacing: -0.04em;
  line-height: 1;
}
.case-client-name span { font-family: var(--sans); font-size: 0.7rem; letter-spacing: 0; }
.case-client-intro > p { margin: 0; font-size: 0.96rem; line-height: 1.5; opacity: 0.72; }
.case-study h3 { font-size: clamp(2.15rem, 3.3vw, 3.6rem); line-height: 1; }
.gfi-company-intro { font-size: clamp(1.8rem, 2.5vw, 2.6rem); }
.gfi-overview,
.sportspatio-overview,
.john-overview { margin-bottom: clamp(3.75rem, 6vw, 5.5rem); }
.gfi-creative,
.gfi-organic,
.sportspatio-physical,
.sportspatio-proof { margin-bottom: clamp(3rem, 5vw, 4.5rem); }
.headliner-execution { margin-top: clamp(4.5rem, 7vw, 7rem); }
.headliner-digital { margin-top: clamp(4rem, 6vw, 6rem); padding-top: clamp(3rem, 5vw, 5rem); }
.headliner-digital-copy blockquote { font-size: clamp(1.8rem, 2.7vw, 2.8rem); }
.sportspatio-proof-copy > strong { font-size: clamp(4rem, 6vw, 6.5rem); }
.sportspatio-event > div:first-child span { font-size: clamp(5rem, 8vw, 8rem); }
.john-transformation,
.john-organic,
.john-project-feature { margin-bottom: clamp(4rem, 7vw, 6.5rem); }
.john-organic-copy > strong { font-size: clamp(4rem, 6vw, 6.25rem); }
.john-content-pillars article { min-height: 9rem; }
.john-content-pillars strong { font-size: clamp(1.75rem, 2.4vw, 2.45rem); }
.work-closing { min-height: 52rem; }

@media (max-width: 600px) {
  :root { --section-y: 3.5rem; }
  .hero h1 { font-size: clamp(2.75rem, 12.5vw, 3.65rem); }
  .section-heading h2,
  .reframe h2,
  .services-heading h2,
  .method-heading h2,
  .fit-heading h2,
  .closing h2 { font-size: clamp(2.35rem, 10.5vw, 3.15rem); }
  .problem-close,
  .positioning-line { font-size: 2rem; }
  .direction-panel { min-height: 24rem; }
  .direction-panel h3 { margin-top: 4.25rem; font-size: 2.35rem; }
  .service-detail h3 { font-size: 2.7rem; }
  .principles article { min-height: 9rem; }
  .work-hero h1 { font-size: clamp(2.9rem, 13vw, 3.8rem); }
  .case-heading h2 { font-size: clamp(2.65rem, 11vw, 3.4rem); }
  .case-client-name { font-size: 2.35rem; }
  .case-study h3 { font-size: clamp(2rem, 9vw, 2.7rem); }
  .work-results-grid strong,
  .metric-grid strong,
  .work-card strong { font-size: 3.25rem; }
  .john-organic-copy > strong { font-size: 5.2rem; }
  .sportspatio-event > div:first-child span { font-size: 5.5rem; }
  .work-closing { min-height: 42rem; }
}

/* Rihla hero poster */
.hero-poster {
  min-height: clamp(33rem, 44vw, 39rem);
  border: 1px solid var(--tobacco);
  color: var(--ivory);
  background: var(--olive-deep);
  box-shadow: 0.9rem 0.9rem 0 var(--terracotta);
}
.hero-poster::before {
  z-index: 0;
  opacity: 0.11;
  background-size: 3.5rem 3.5rem;
}
.hero-poster::after {
  inset: 0.8rem;
  z-index: 9;
  width: auto;
  height: auto;
  border: 1px solid rgba(243, 235, 221, 0.38);
  background: transparent;
  transform: none;
  pointer-events: none;
}
.poster-meta {
  position: absolute;
  inset: 1.65rem 1.7rem auto;
  z-index: 8;
  display: flex;
  justify-content: space-between;
  gap: 1rem;
  color: rgba(243, 235, 221, 0.78);
  font-size: 0.62rem;
  font-weight: 700;
  letter-spacing: 0.16em;
}
.poster-wordmark {
  position: absolute;
  top: 10%;
  left: 1.35rem;
  z-index: 1;
  color: rgba(243, 235, 221, 0.12);
  font-family: var(--serif);
  font-size: clamp(6rem, 10vw, 10rem);
  font-weight: 600;
  letter-spacing: -0.075em;
  line-height: 0.8;
}
.poster-sun {
  position: absolute;
  top: 17%;
  right: 10%;
  z-index: 2;
  width: clamp(7rem, 12vw, 10rem);
  aspect-ratio: 1;
  border: 1px solid var(--ivory);
  border-radius: 50%;
  background: var(--terracotta);
  box-shadow: 1rem 1rem 0 rgba(48, 18, 0, 0.34);
}
.poster-land {
  position: absolute;
  inset: auto -8% 0;
  transform-origin: bottom center;
}
.poster-land-back {
  z-index: 2;
  height: 48%;
  background: #81805d;
  clip-path: polygon(0 62%, 12% 45%, 25% 60%, 40% 24%, 55% 58%, 73% 31%, 100% 57%, 100% 100%, 0 100%);
}
.poster-land-front {
  z-index: 3;
  height: 35%;
  background: var(--tobacco);
  clip-path: polygon(0 54%, 18% 31%, 37% 57%, 58% 19%, 76% 51%, 100% 24%, 100% 100%, 0 100%);
}
.poster-route {
  position: absolute;
  inset: 0;
  z-index: 4;
  width: 100%;
  height: 100%;
}
.poster-route path {
  stroke: var(--ivory);
  stroke-width: 2;
  stroke-dasharray: 10 10;
  vector-effect: non-scaling-stroke;
  animation: route-flow 28s linear infinite;
}
.poster-route circle {
  fill: var(--terracotta);
  stroke: var(--ivory);
  stroke-width: 3;
  vector-effect: non-scaling-stroke;
}
.poster-car {
  position: absolute;
  left: 11%;
  bottom: 9%;
  z-index: 6;
  width: min(48%, 20rem);
  transform: rotate(-2deg);
  filter: drop-shadow(0.7rem 0.8rem 0 rgba(18, 17, 15, 0.24));
}
.car-body { fill: var(--ivory); stroke: var(--tobacco); stroke-width: 4; }
.car-window { fill: var(--olive); stroke: var(--tobacco); stroke-width: 4; }
.car-detail { stroke: var(--terracotta); stroke-width: 5; }
.car-wheel { fill: var(--soft-black); stroke: var(--ivory); stroke-width: 4; }
.car-hub { fill: var(--terracotta); }
.poster-ticket {
  position: absolute;
  right: 7%;
  bottom: 10%;
  z-index: 7;
  width: min(29%, 11rem);
  min-width: 9.5rem;
  padding: 1rem;
  display: grid;
  grid-template-columns: auto 1fr;
  gap: 0.28rem 0.65rem;
  align-items: baseline;
  border: 1px solid var(--tobacco);
  color: var(--tobacco);
  background: var(--ivory);
  box-shadow: 0.55rem 0.55rem 0 rgba(48, 18, 0, 0.34);
  transform: rotate(2deg);
}
.poster-ticket span {
  font-size: 0.58rem;
  font-weight: 700;
  letter-spacing: 0.14em;
}
.poster-ticket strong { font-family: var(--serif); font-size: 1rem; font-weight: 600; letter-spacing: -0.02em; }
.poster-ticket i { grid-column: 1 / -1; height: 1px; background: var(--tobacco-line); }
.poster-caption {
  position: absolute;
  right: 1.7rem;
  top: 43%;
  z-index: 7;
  margin: 0;
  color: var(--ivory);
  font-family: var(--serif);
  font-size: clamp(1.2rem, 2vw, 1.75rem);
  line-height: 1.05;
  text-align: right;
}

@media (min-width: 841px) {
  .hero { grid-template-columns: minmax(0, 0.78fr) minmax(28rem, 1.22fr); }
  .hero-copy { max-width: 42rem; }
}

@media (max-width: 840px) {
  .hero-poster { min-height: 34rem; }
  .poster-wordmark { font-size: clamp(6rem, 18vw, 9rem); }
}

@media (max-width: 600px) {
  .hero-poster { min-height: 29rem; box-shadow: 0.55rem 0.55rem 0 var(--terracotta); }
  .poster-meta { inset: 1.25rem 1.25rem auto; }
  .poster-meta span:last-child { display: none; }
  .poster-wordmark { top: 13%; left: 1rem; font-size: clamp(5.2rem, 25vw, 7rem); }
  .poster-sun { top: 22%; right: 8%; width: 7rem; }
  .poster-car { left: 6%; bottom: 10%; width: 55%; }
  .poster-ticket { right: 5%; bottom: 9%; min-width: 8.5rem; padding: 0.8rem; }
  .poster-ticket strong { font-size: 0.9rem; }
  .poster-caption { top: 48%; right: 1.2rem; font-size: 1.15rem; }
}

/* Illustration-led homepage rhythm */
.home-page { --section-y: clamp(5.25rem, 8vw, 7.25rem); }
.home-page .section-heading,
.home-page .services-heading,
.home-page .fit-heading { margin-bottom: clamp(3rem, 5vw, 4.5rem); }

.poster-car-wrap {
  --parallax-y: 0px;
  position: absolute;
  left: 5%;
  bottom: 8%;
  z-index: 6;
  width: min(60%, 28rem);
  animation: car-cruise 6.5s ease-in-out infinite;
  will-change: transform;
}
.poster-car-image {
  width: 100%;
  height: auto;
  display: block;
  filter: drop-shadow(0.8rem 1rem 0 rgba(18, 17, 15, 0.22));
}
.hero-poster.visible {
  --tilt-x: 0deg;
  --tilt-y: 0deg;
  transform: perspective(1000px) rotateX(var(--tilt-x)) rotateY(var(--tilt-y));
  transition: transform 320ms ease, opacity 600ms ease;
  transform-style: preserve-3d;
}
@keyframes car-cruise {
  0%, 100% { transform: translate3d(-1.2%, var(--parallax-y), 0) rotate(-1deg); }
  50% { transform: translate3d(1.5%, calc(var(--parallax-y) - 0.35rem), 0) rotate(0.5deg); }
}

.reframe-grid { grid-template-columns: minmax(0, 0.85fr) minmax(22rem, 0.75fr); align-items: center; }
.reframe-copy { max-width: 48rem; }
.reframe-copy p { max-width: 34rem; margin: 1.4rem 0 0; }
.reframe-visual {
  position: relative;
  min-height: clamp(24rem, 36vw, 32rem);
  margin: 0;
  display: grid;
  place-items: center;
  overflow: hidden;
  border: 1px solid var(--tobacco);
  background: #ddd2c0;
}
.reframe-visual::before {
  content: "";
  position: absolute;
  inset: 0;
  opacity: 0.16;
  background-image: linear-gradient(rgba(48, 18, 0, 0.26) 1px, transparent 1px), linear-gradient(90deg, rgba(48, 18, 0, 0.26) 1px, transparent 1px);
  background-size: 3rem 3rem;
}
.reframe-visual img {
  --parallax-y: 0px;
  position: relative;
  z-index: 2;
  width: min(86%, 28rem);
  height: auto;
  transform: translate3d(0, var(--parallax-y), 0) rotate(-3deg);
  filter: drop-shadow(1.2rem 1.5rem 0 rgba(48, 18, 0, 0.14));
  will-change: transform;
}
.reframe-visual figcaption {
  position: absolute;
  left: 1rem;
  bottom: 1rem;
  z-index: 3;
  padding: 0.55rem 0.7rem;
  border: 1px solid var(--tobacco);
  color: var(--ivory);
  background: var(--tobacco);
  font-size: 0.62rem;
  font-weight: 700;
  letter-spacing: 0.11em;
  text-transform: uppercase;
}

.journey-track { display: none; }
.journey-map { position: relative; min-height: 34rem; overflow: hidden; }
.journey-road-illustration {
  --parallax-y: 0px;
  position: absolute;
  top: 50%;
  right: clamp(4rem, 10vw, 12rem);
  z-index: 0;
  width: min(41%, 25rem);
  height: auto;
  transform: translate3d(0, calc(-50% + var(--parallax-y)), 0);
  filter: drop-shadow(1.2rem 1.5rem 0 rgba(18, 17, 15, 0.18));
  will-change: transform;
}

@media (min-width: 841px) {
  .journey-map { padding: clamp(2rem, 4vw, 4rem); display: flex; align-items: center; }
  .journey-nodes {
    position: relative;
    inset: auto;
    z-index: 2;
    width: min(56%, 40rem);
    display: grid;
    grid-template-columns: 1fr 1fr;
    border-top: 1px solid var(--ivory-line);
    border-left: 1px solid var(--ivory-line);
    background: rgba(48, 18, 0, 0.72);
    backdrop-filter: blur(8px);
  }
  .journey-node,
  .journey-node:nth-child(n) {
    position: static;
    width: auto;
    min-height: 8.2rem;
    padding: 1rem;
    justify-content: flex-end;
    border-right: 1px solid var(--ivory-line);
    border-bottom: 1px solid var(--ivory-line);
  }
}

@media (max-width: 840px) {
  .reframe-grid { grid-template-columns: 1fr; }
  .reframe-visual { min-height: 27rem; }
  .journey-map { min-height: auto; padding: 2rem; border: 1px solid var(--ivory-line); background: rgba(243, 235, 221, 0.04); }
  .journey-road-illustration { top: 50%; right: auto; left: 50%; width: 56%; opacity: 0.22; transform: translate3d(-50%, calc(-50% + var(--parallax-y)), 0); }
  .journey-nodes { position: relative; z-index: 2; }
}

@media (max-width: 600px) {
  .home-page { --section-y: 4.4rem; }
  .poster-car-wrap { left: 2%; bottom: 11%; width: 64%; }
  .reframe-visual { min-height: 23rem; }
  .reframe-visual img { width: 92%; }
  .journey-map { padding: 0; border: 0; background: transparent; }
  .journey-road-illustration { width: 72%; opacity: 0.16; }
}

@media (prefers-reduced-motion: reduce) {
  .poster-car-wrap { animation: none; }
  .hero-poster.visible { transform: none; }
  [data-parallax] { --parallax-y: 0px !important; }
}

.services-heading {
  grid-template-columns: 1fr;
  align-items: end;
}
.services-title h2 { max-width: 42rem; }

.portfolio-invite {
  position: relative;
  display: grid;
  grid-template-columns: minmax(18rem, 0.72fr) minmax(0, 1.28fr);
  gap: clamp(3rem, 7vw, 7rem);
  align-items: center;
  overflow: hidden;
  color: var(--tobacco);
  background: var(--terracotta);
}
.portfolio-invite::before {
  content: "";
  position: absolute;
  top: -8rem;
  left: -7rem;
  width: 22rem;
  height: 22rem;
  border: 1px solid rgba(48, 18, 0, 0.2);
  border-radius: 50%;
}
.portfolio-invite-copy { position: relative; z-index: 2; }
.portfolio-invite-copy .section-label { color: rgba(48, 18, 0, 0.72); }
.portfolio-invite-copy .section-label::before { background: var(--ivory); }
.portfolio-invite-copy h2 {
  max-width: 35rem;
  margin: 1.4rem 0 1.5rem;
  font-family: var(--serif);
  font-size: clamp(3rem, 4.8vw, 5.3rem);
  font-weight: 400;
  line-height: 0.94;
  letter-spacing: -0.047em;
}
.portfolio-invite-copy h2 em { color: var(--ivory); font-weight: 400; }
.portfolio-invite-copy > p:not(.section-label) { max-width: 30rem; margin-bottom: 2rem; line-height: 1.7; }
.portfolio-case-stack {
  position: relative;
  min-height: clamp(30rem, 42vw, 36rem);
  isolation: isolate;
}
.portfolio-case-stack::before {
  content: "PORTFOLIO";
  position: absolute;
  top: 1%;
  right: -2%;
  z-index: -1;
  color: rgba(243, 235, 221, 0.15);
  font-family: var(--serif);
  font-size: clamp(5rem, 10vw, 10rem);
  line-height: 0.8;
  letter-spacing: -0.06em;
}
.portfolio-case-route { position: absolute; inset: 2% 0 auto 0; width: 100%; height: 94%; }
.portfolio-case-route path {
  stroke: rgba(48, 18, 0, 0.52);
  stroke-width: 2;
  stroke-dasharray: 9 11;
  vector-effect: non-scaling-stroke;
  animation: portfolio-route-flow 16s linear infinite;
}
.portfolio-case-route circle { fill: var(--ivory); stroke: var(--tobacco); stroke-width: 2; }
@keyframes portfolio-route-flow { to { stroke-dashoffset: -200; } }
.case-slip {
  --case-rotate: 0deg;
  position: absolute;
  width: min(69%, 31rem);
  min-height: 11rem;
  padding: 1.2rem 1.35rem;
  display: flex;
  flex-direction: column;
  border: 1px solid var(--tobacco);
  background: var(--ivory);
  box-shadow: 0.75rem 0.75rem 0 rgba(48, 18, 0, 0.18);
  transform: rotate(var(--case-rotate));
  transition: transform 220ms ease, box-shadow 220ms ease;
}
.case-slip::after {
  content: "";
  position: absolute;
  top: -0.65rem;
  right: 1.2rem;
  width: 4.5rem;
  height: 1.2rem;
  border: 1px solid var(--tobacco);
  background: var(--olive);
}
.case-slip small { font-size: 0.6rem; font-weight: 700; letter-spacing: 0.16em; }
.case-slip strong { margin-top: auto; font-family: var(--serif); font-size: clamp(2rem, 3vw, 3.1rem); font-weight: 400; letter-spacing: -0.04em; line-height: 0.95; }
.case-slip i { margin-top: 0.55rem; color: var(--olive-deep); font-size: 0.66rem; font-style: normal; font-weight: 700; letter-spacing: 0.08em; text-transform: uppercase; }
.case-slip-gfi { top: 6%; left: 4%; --case-rotate: -4deg; z-index: 1; }
.case-slip-headliner { top: 35%; right: 2%; --case-rotate: 3deg; z-index: 2; }
.case-slip-john { bottom: 2%; left: 11%; --case-rotate: -1.5deg; z-index: 3; }
.portfolio-case-stack:hover .case-slip-gfi { transform: rotate(-6deg) translate(-0.35rem, -0.35rem); }
.portfolio-case-stack:hover .case-slip-headliner { transform: rotate(5deg) translate(0.45rem, -0.45rem); }
.portfolio-case-stack:hover .case-slip-john { transform: rotate(0deg) translateY(-0.65rem); box-shadow: 1rem 1rem 0 rgba(48, 18, 0, 0.22); }
.portfolio-case-stamp {
  position: absolute;
  right: 0;
  bottom: 1%;
  z-index: 4;
  padding: 0.7rem 0.85rem;
  border: 1px solid var(--tobacco);
  color: var(--ivory);
  background: var(--tobacco);
  font-size: 0.62rem;
  font-weight: 700;
  letter-spacing: 0.14em;
}
.closing-route {
  position: absolute;
  right: -5rem;
  top: 8%;
  width: min(58vw, 48rem);
  height: auto;
  aspect-ratio: 620 / 270;
  overflow: visible;
  border: 0;
  opacity: 0.42;
}
.closing-route .route-edge {
  stroke: rgba(243, 235, 221, 0.55);
  stroke-width: 1.5;
  vector-effect: non-scaling-stroke;
}
.closing-route .route-center {
  stroke: var(--terracotta);
  stroke-width: 1.5;
  stroke-dasharray: 8 9;
  vector-effect: non-scaling-stroke;
}

@media (max-width: 600px) {
  .closing-route { top: 10%; right: -36%; width: 94vw; opacity: 0.28; }
}

@media (max-width: 840px) {
  .portfolio-invite { grid-template-columns: 1fr; gap: 2.5rem; }
  .portfolio-invite-copy { max-width: 38rem; }
  .portfolio-case-stack { min-height: 34rem; }
}

@media (max-width: 600px) {
  .portfolio-invite-copy h2 { font-size: clamp(2.8rem, 13vw, 3.8rem); }
  .portfolio-case-stack { min-height: 29rem; }
  .case-slip { width: 82%; min-height: 9rem; padding: 1rem; }
  .case-slip strong { font-size: 2rem; }
  .case-slip-gfi { left: 0; }
  .case-slip-headliner { right: 0; }
  .case-slip-john { left: 5%; }
  .portfolio-case-stamp { right: 0; bottom: 0; }
}

@media (prefers-reduced-motion: reduce) {
  .portfolio-case-route path { animation: none; }
}

/* Centered final invitation */
.closing {
  min-height: max(44rem, 76vh);
  display: grid;
  grid-template-rows: minmax(0, 1fr) auto;
  align-items: center;
}
.closing-copy {
  width: min(100%, 72rem);
  max-width: none;
  margin: 0 auto;
  padding: clamp(2.5rem, 6vw, 5.5rem) 0;
  display: flex;
  flex-direction: column;
  align-items: center;
  text-align: center;
}
.closing-copy .section-label { justify-content: center; }
.closing-copy h2 { max-width: 70rem; margin: 0 auto; }
.closing-copy .button { margin-top: clamp(2rem, 3vw, 2.8rem); }
.closing-route {
  top: 42%;
  right: auto;
  left: 50%;
  width: min(68vw, 60rem);
  opacity: 0.2;
  transform: translate(-50%, -50%);
}
.closing footer { width: 100%; margin-top: 0; }

@media (max-width: 600px) {
  .closing { min-height: 46rem; }
  .closing-copy { padding: 3rem 0 4.5rem; }
  .closing-copy .button { align-self: stretch; }
  .closing-route { top: 38%; left: 50%; width: 125vw; opacity: 0.16; }
}